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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Yamazawa performance in the Japan and how they change over time
See what factors influence Yamazawa performance in the Japan and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Yamazawa' competitors in the Japan
An analysis of Yamazawa' competitors in the Japan
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Yamazawa is in the top 5% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
Yamazawa's MARKET PERFORMANCE percentile is 95, indicating a leading position within the Cafe & Restaurants industry in Japan. This signifies a strong market presence. Performance peers in the same percentile range include OVERWHELM HAMBURGER and BAR STAND, Yoshino Miso Ramen, 丸信ラーメン船引店, Hinode Udon, Restaurant Yamashiro, and 石田 一龍 飯塚店.
Customer satisfaction (CSAT) measures how well a brand's products/services meet customer expectations, driving loyalty and positive word-of-mouth.
Yamazawa's overall CSAT is 87%, up 8.8 percentage points year-over-year, showing improved customer satisfaction. Yamagata Prefecture shows high satisfaction (94%), while Miyagi Prefecture shows lower satisfaction (71%) with a decrease of 5 percentage points. Customer satisfaction peaked in May but declined by August.
Outlet count indicates brand reach and market penetration, reflecting expansion strategy and potential revenue streams across locations.
Yamazawa has 19 outlets in Yamagata Prefecture and 8 outlets in Miyagi Prefecture. Yamagata Prefecture holds the largest share of outlets for the brand.
Identifying competitors helps understand the competitive landscape and benchmark performance to inform strategic decision-making and gain a competitive edge.
Yamazawa's top competitors based on customer cross-visitation are Kourakuen (15.79%), Ringer Hut (10.53%), 店 (10.53%), Fukuya Sobaya (10.53%), and Jolly Pasta (10.53%). Kourakuen is the most frequently visited by Yamazawa's customers.
Analyzing traffic workload helps optimize staffing, resource allocation, and operational efficiency during peak and off-peak hours.
Yamazawa experiences peak traffic workload between 16:00 (4 PM) and 17:00 (5 PM) hours, with lower traffic in the morning and evening. There is no reported traffic between 21:00 (9 PM) and 9:00 (9 AM).
Analyzing consumer segments by gender and generation informs targeted marketing, product positioning, and tailored experiences to maximize engagement.
Yamazawa's customer base shows high affinity (over-indexed) for both women and men, and Gen Y and Gen Z. The indexes are 93 for women and 105 for men, 154 for Gen Y and 140 for Gen Z. Data indicates that these cohorts are strongly represented among Yamazawa's consumers.