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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence VIP performance in the Spain and how they change over time
See what factors influence VIP performance in the Spain and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
VIP is ahead of most brands
Sample of brands in the same percentile
An analysis of VIP' competitors in the Spain
An analysis of VIP' competitors in the Spain
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
VIP's market performance is at the 60th percentile, indicating an average/above average market standing. This means VIP captures more customer traffic than 60% of its peers. Competitors in the same percentile include La Taberna de Peñalver, Lamucca de, Popolare, Braseria Barcelona, Beata Pasta, and Pepa y Pepe.
Competitor analysis identifies key rivals and customer overlap, guiding competitive strategies and market positioning efforts.
VIP's top competitors based on cross-visitation are Burger King (4.32%), McDonald's (4.01%), 100 Montaditos (3.55%), Iberia (2.16%), and Honest Greens (1.54%). This indicates a significant overlap in customer base with these fast-food and casual dining brands.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to optimize customer experience.
VIP experiences peak traffic workload between 10:00 and 12:00 (54.81% - 56.16%). Traffic gradually decreases throughout the afternoon and evening, with significantly lower workload during the night and early morning hours.
Understanding consumer segments by gender and generation informs targeted marketing, product development, and personalized customer experiences.
VIP's customer base shows a high affinity for Men (index 131) and Gen X (index 150), indicating these segments are overrepresented compared to the average consumer. Women (index 66), Gen Y (index 80), and Gen Z (index 34) are underrepresented.