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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Vino! performance in the Brazil and how they change over time
See what factors influence Vino! performance in the Brazil and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Vino! is in the lower 39% of brands
Sample of brands in the same percentile
An analysis of Vino!' competitors in the Brazil
An analysis of Vino!' competitors in the Brazil
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
Vino! holds the 39th percentile in Brazil's Cafe & Restaurants industry, indicating a below average market performance. This suggests that Vino! captures less foot traffic compared to its competitors. Performance peers in the same percentile range include Padaria Monza, Dengo Chocolates | Fábrica de Dengo, Piry Cozinha Nordestina, Kanto Sushi Resto Bar, Cortile Pizzaria, and Restaurante Gosto com Gosto.
Customer satisfaction (CSAT) reflects customer loyalty and brand perception, directly impacting revenue and long-term business success.
Vino!'s overall CSAT is 78%, a decrease of 5.5 percentage points year-over-year. Regional CSAT varies: Southeast Region shows 79% with a slight decrease, South Region has 77% with a significant decrease, and Central-West Region is notably lower at 42% with a substantial decrease. This indicates a need to address customer satisfaction issues, particularly in the South and Central-West regions.
Average check (transaction value) indicates customer spending habits and pricing effectiveness, influencing overall revenue and profitability.
Vino!'s overall average check is 142.3 BRL, a slight decrease of 0.9% year-over-year. The Southeast Region has an average check of 144 BRL, while the South Region has 137.3 BRL. This suggests relatively stable spending per customer, with minor regional variations.
Outlet count reflects brand reach and market presence, influencing accessibility and potential customer base.
Vino! has 13 outlets in the Southeast Region, 9 in the South Region, 2 in the Central-West Region, and 1 in the Northeast Region. The Southeast Region dominates in outlet presence, indicating a strategic focus or stronger market demand in that area.
Identifying top competitors through cross-visitation patterns helps refine marketing strategies and understand customer preferences.
Vino!'s top competitors based on customer cross-visitation are McDonald's (7.46%), Coco Bambu (4.48%), Outback Steakhouse (2.99%), Madero (2.24%), and Mania de Churrasco! Prime Steak & Burger (2.24%). This indicates that customers who visit Vino! also frequent these establishments, suggesting similar target audiences or dining occasions.
Analyzing traffic workload by hour helps optimize staffing, promotions, and resource allocation to match peak demand.
Vino!'s peak traffic workload occurs between 6 PM and 10 PM, with the highest activity at 9 PM (46%). There is minimal traffic before 11 AM. This data suggests that Vino! is primarily an evening dining destination, requiring staffing and promotional efforts to be concentrated during those hours.
Understanding consumer segments by gender and generation enables targeted marketing and product development for increased engagement.
Vino! shows a higher affinity with women (index 113) compared to men (index 86). Among generations, Gen X has a significantly higher affinity (index 171) compared to Gen Y (index 103). This suggests that Vino! resonates more strongly with Gen X women, indicating potential for targeted marketing campaigns towards this demographic.