Book a demo—
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Viking Point performance in the Poland and how they change over time
See what factors influence Viking Point performance in the Poland and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Viking Point' competitors in the Poland
An analysis of Viking Point' competitors in the Poland
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Viking Point is in the lower 36% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Viking Point's market performance is at the 36th percentile in Poland's Cafe & Restaurants industry, indicating a below average market standing. Performance peers in the same percentile range include Tam Gdzie Zawsze, Wilczy Kes, Kebap House, Restauracja Food Makerzy Kluszkowce, Zamil Kebab, and Smak.
Competitor analysis identifies key rivals and customer preferences, guiding strategic positioning and competitive advantage efforts.
Viking Point's customers also visit KFC (13.33%), McDonald's (10%), Żabka (6.67%), Herbaciarnia Czajnik (3.33%), and frankie's (3.33%). This cross-visitation data highlights potential competitive overlaps and customer preferences.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to optimize customer experience and service delivery.
Viking Point experiences peak traffic between 17:00 and 18:00 (43.59%), with significant activity from 6:00 to 19:00. Traffic is minimal between 20:00 and 5:00.
Consumer segment analysis informs targeted marketing by understanding demographic preferences, enabling tailored campaigns and improved customer engagement.
Women (affinity index 110) are overrepresented among Viking Point's consumers, while men (affinity index 91) are underrepresented. Gen Y (affinity index 105) shows higher affinity, while Gen X (97) and Gen Z (94) are slightly under-indexed.