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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Viena performance in the Brazil and how they change over time
See what factors influence Viena performance in the Brazil and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Viena' competitors in the Brazil
An analysis of Viena' competitors in the Brazil
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Viena is in the lower 24% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's foot traffic share, revealing competitive strength and customer preference in the industry.
Viena's market performance is in the lower 24% in Brazil's Cafe & Restaurants industry, indicating a below average market standing. This means Viena captures less foot traffic compared to most competitors. Performance peers in a similar range include: Porks Cidade Nova, Alagoana Choperia | Watering hole, Home Chopp, Zicatela Pizza Bar Café & Burger, Restaurante Salt Parrilla e Frutos do Mar, Nova Padaria Leão XIII, and Churrascaria Caxiense.
Competitor analysis identifies key rivals and customer overlap. This informs competitive strategies and market positioning.
Viena's top competitors based on customer cross-visitation are Mania de Churrasco! Prime Steak & Burger, Madero, Outback Steakhouse, and McDonald's, each with a 6.90% cross-visitation rate. Vulcano Burgers has a 3.45% cross-visitation rate. This indicates a significant overlap in customer base with these brands.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to maximize sales.
Viena experiences peak traffic workload between 11:00 AM and 3:00 PM, with the highest workload at 12:00 PM (55.13%) and 1:00 PM (55.22%). Traffic is lowest between 4:00 AM and 6:00 AM. This data helps optimize staffing and promotions based on hourly demand.
Understanding consumer segments by gender and generation informs targeted marketing and positioning strategies for better engagement.
Viena's customer base shows a high affinity for both Women (98) and Men (102). Gen Y demonstrates an affinity of 85. This suggests that men are slightly overrepresented, while Gen Y is underrepresented compared to the average consumer.