Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence vida e caffè performance in the Ghana and how they change over time
See what factors influence vida e caffè performance in the Ghana and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of vida e caffè' competitors in the Ghana
An analysis of vida e caffè' competitors in the Ghana
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
vida e caffè is in the lower 37% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
vida e caffè's market performance is at the 37th percentile, indicating a below average market standing. This means the brand captures less foot traffic compared to 63% of its competitors in Ghana's Cafe & Restaurants industry. Performance peers in the same percentile range include Le Petit Oiseau and Chocolate Sarayı.
Customer satisfaction (CSAT) reflects customer happiness, influencing loyalty and brand reputation, directly impacting revenue and long-term success.
vida e caffè's overall customer satisfaction is 49%, a significant decrease of 31.8 percentage points year-over-year. This indicates a substantial decline in customer happiness. The Greater Accra Region mirrors this overall CSAT score, suggesting consistent satisfaction levels across locations.
Average check reveals customer spending habits, crucial for pricing strategies, revenue forecasting, and understanding customer value.
The average check for vida e caffè is 167.6 GHS, a 43.1% increase year-over-year. This indicates customers are spending more per visit. The Greater Accra Region reflects this average check value. This increase in spending could be due to price adjustments or changes in customer order habits.
Number of outlets indicates brand reach and market presence, influencing accessibility and overall revenue potential.
vida e caffè has 17 outlets in the Greater Accra Region. This indicates a concentrated presence in this region, suggesting a strategic focus on this key market area. The brand's reach is limited to this region based on the available data.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
The top competitors for vida e caffè, based on cross-visitation, are KFC (24.32%), Starbites (10.81%), and Noble House (8.11%). This indicates that customers who visit vida e caffè also frequently visit these brands, highlighting them as key competitors for customer attention.
Traffic workload by hour reveals peak times, enabling efficient staffing, resource allocation, and optimized customer experience.
vida e caffè experiences peak traffic workload between 8 AM and 6 PM, with the highest workload around 11 AM. This data suggests the need for increased staffing and resource allocation during these peak hours to ensure optimal customer service and minimize wait times.
Understanding consumer segments enables targeted marketing, personalized experiences, and optimized product offerings, enhancing customer engagement and loyalty.
vida e caffè's customer base shows a high affinity towards women (index 94) and men (index 103). Gen X (index 126) and Gen Y (index 111) are overrepresented, indicating a higher-than-average engagement from these generations. Marketing efforts should consider the preferences of these key demographic groups.