Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Via Mare performance in the Philippines and how they change over time
See what factors influence Via Mare performance in the Philippines and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Via Mare' competitors in the Philippines
An analysis of Via Mare' competitors in the Philippines
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Via Mare is in the top 5% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Via Mare holds a market performance percentile of 95, positioning it as a leading brand in the Philippines' Cafe & Restaurants industry. This indicates a strong market presence. Performance peers in the same percentile range include Botejyu SM CDO Downtown Premier, Yoos Panga, High Ridge, Jabroni’s NYC Pizza - Makati, Garlic Kitchen, and Cantina los puerto restobar.
Customer satisfaction (CSAT) reflects brand perception. High CSAT scores indicate strong customer loyalty and positive experiences, driving repeat business.
Via Mare's overall customer satisfaction is 73%, a significant increase of 17.4 percentage points year-over-year. In Metro Manila, the CSAT is also 73%, mirroring the overall positive trend. The CSAT dynamic data shows fluctuations between May and July 2025, with a peak in June.
Outlet count signifies brand reach and market penetration. Growth in outlet numbers often correlates with business expansion and increased accessibility.
Via Mare has 12 outlets in Metro Manila. This indicates a concentrated presence in this key region, reflecting the brand's focus and market coverage.
Competitor analysis identifies key players and overlap in customer base, revealing opportunities for differentiation and strategic positioning.
Via Mare's top competitors, based on customer cross-visitation, include The Coffee Bean & Tea Leaf (14.29%), Starbucks (14.29%), BOTEJYU (9.52%), Mary Grace (9.52%), and Lugang Cafe (9.52%). This highlights the competitive landscape and shared customer interests.
Traffic workload by hours shows peak demand. Understanding traffic patterns helps optimize staffing and resource allocation for better service.
Via Mare experiences peak traffic between 10 AM and 6 PM, with the highest workload around 10 AM (62.57). Traffic is minimal between midnight and 7 AM. This informs staffing and operational adjustments to match demand.
Understanding consumer demographics (gender, generation) enables targeted marketing, personalized offers, and improved customer engagement strategies.
Via Mare's consumer base shows a higher affinity among women (120 Index) compared to men (86 Index). Gen X shows the highest affinity (208 Index) followed by Gen Z (106 Index) and Gen Y (78 Index). This data allows for tailored marketing efforts.