Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence V and B performance in the France and how they change over time
See what factors influence V and B performance in the France and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of V and B' competitors in the France
An analysis of V and B' competitors in the France
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
V and B is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals brand's share of foot traffic, showing competitive strength and customer preference in the industry.
V and B holds a leading market performance percentile of 98 in France's Cafe & Restaurants industry, placing it in the top 2%. This indicates strong customer preference and competitive strength. Performance peers within the same percentile range include Bistro&Gâteaux les Artizans, Les Parigots République - Restaurant Paris 10 eme, Laï-Laï Ken, L'Apostrophe, X Lagrange, and La Grand' Roche. This high percentile demonstrates a significant market presence.
Customer satisfaction (CSAT) reflects brand's ability to meet customer expectations, impacting loyalty and long-term growth.
V and B's overall CSAT stands at 91%, with a 1.1 percentage point increase year-over-year, indicating improved customer sentiment. In Metropolitan France, the CSAT is also 91%, with a 1.2 percentage point increase, showing consistent satisfaction across regions. CSAT varied between 87.14 and 95 during the period. This positive trend suggests effective customer service and quality offerings.
Average check tracks customer spending per visit, revealing pricing power and purchase behavior.
V and B's overall average check is 30.2 EUR, showing a 31.6% increase year-over-year, suggesting higher customer spending. In Metropolitan France, the average check is also 30.2 EUR. The average check remained the same for the period from May to July 2025. This growth suggests successful upselling or increased product value perception.
Number of outlets reflects brand's market presence and expansion strategy.
V and B has 32 outlets in Metropolitan France. This indicates a solid presence within the region. There is no growth data available, which is not showing dynamics of company development.
Competitor analysis identifies key rivals and customer behavior to inform competitive strategies.
McDonald's is the top competitor with a cross-visitation rate of 14.73%, followed by Burger King at 8.53%. Other competitors include Buffalo Grill (4.65%), 3 brasseurs (3.88%), and Brasserie de Savoie (3.10%). These cross-visitation rates suggest shared customer bases and potential areas for differentiation.
Traffic workload shows peak hours, enabling efficient staffing and resource allocation.
V and B experiences peak traffic between 17:00 and 19:00, with the highest workload at 18:00 (55.65). Traffic is minimal from 0:00 to 9:00 and drops significantly after 20:00. These insights help optimize staffing during peak hours and adjust operations for slower periods.
Consumer segments reveal key demographics, enabling targeted marketing and product development.
V and B exhibits high affinity with women (77%) and men (122%). The affinity indexes for Gen X (110%) and Gen Y (115%) is overrepresented, while Gen Z (34%) is underrepresented. These insights guide targeted campaigns and influence product development.