Book a demo—
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions

Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Unatoto performance in the Japan and how they change over time
See what factors influence Unatoto performance in the Japan and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Unatoto' competitors in the Japan
An analysis of Unatoto' competitors in the Japan
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Unatoto is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Unatoto's market performance is leading in the Cafe & Restaurants industry in Japan with a percentile of 99.00, meaning it outperforms most competitors. Niku no Yoichi, USHIHACHI, Dynamic Kitchen & Bar Hibiki Caretta Shiodome, URBAN EARTH BBQ, Kani Douraku, and Okoge share a similar leading market position.
Customer satisfaction reflects brand perception and loyalty, directly impacting repeat business and revenue growth.
Unatoto has a high customer satisfaction rate of 84.00% overall, with Hyogo Prefecture showing the highest satisfaction at 97.00%. Customer satisfaction increased by 2.9pp year-over-year. Fukuoka Prefecture is the only one with decreased satisfaction, down by 1.3pp.
Average check reflects customer spending habits and is key to profitability, revealing revenue per transaction.
The overall average check for Unatoto is 1.8K JPY, which is up 16.7% year-over-year. Fukuoka Prefecture has the highest average check at 3K JPY, while Hyogo Prefecture has the lowest at 1.2K JPY. Kanagawa Prefecture has average check of 1.8K JPY, and Osaka Prefecture - 1.7K JPY.
Number of outlets indicates brand reach, impacting market penetration and accessibility for customers.
Unatoto has a presence across multiple prefectures in Japan. Osaka Prefecture has the highest number of outlets with 5. Kyoto Prefecture follows with 3 outlets. Several other prefectures, including Hokkaido and Ishikawa, have 2 outlets each. Aichi, Toyama, Shiga, Kanagawa, Miyagi, and Kumamoto Prefectures each have 1 outlet.
Competitor analysis identifies key rivals and overlapping customer bases, informing competitive strategies.
The top competitors for Unatoto, based on cross-visitation, are 店 (8.76%), McDonald's (5.98%), Sushiro (5.34%), 店 (5.13%), and Yoshinoya (4.70%).
Traffic workload reveals peak hours, crucial for staffing and optimizing customer experience.
Unatoto experiences peak traffic workload between 11:00 AM and 8:00 PM, with the highest workload observed around 12:00 PM (57.29) and 1:00 PM (54.21).
Consumer segmentation informs marketing by revealing audience demographics, enabling targeted strategies.
Unatoto's customer base is predominantly women (91.00% affinity). Gen Z shows the highest affinity (119.00), followed by Gen Y (107.00). Gen X is underrepresented (59.00).