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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Tierra Querida performance in the Colombia and how they change over time
See what factors influence Tierra Querida performance in the Colombia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Tierra Querida' competitors in the Colombia
An analysis of Tierra Querida' competitors in the Colombia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Tierra Querida is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Tierra Querida's market performance is at the 66th percentile, indicating an average/above average market standing in the Cafe & Restaurants industry in Colombia. This means Tierra Querida is ahead of many competitors. Performance peers in the same percentile include Queseria de Mi Sin Ti, Capítulo, Restaurante El universo de Alicia y su conejo, Emiliano Taqueria Viva, Casa Cruxada, and La Salchipaperia D.C.
Competitor analysis identifies key players and customer preferences, informing competitive strategies and market positioning.
Tierra Querida's top competitors based on customer cross-visitation are Crepes & Waffles (5.43%), Frisby (4.65%), Pigasus (3.10%), Animal Cocina (2.71%), and McDonald's (2.71%). This indicates that customers who visit Tierra Querida also frequently visit these brands, highlighting potential areas for competitive differentiation.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to optimize customer experience.
Tierra Querida experiences peak traffic workload between 18:00 and 21:00, with the highest workload at 20:00 (65.53%). Traffic is significantly lower during early morning hours. This data suggests the need for optimized staffing and resource allocation during peak hours to ensure efficient service.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to specific demographics for increased engagement.
Tierra Querida's consumer base shows a high affinity towards women (index 58%) and men (index 138%). Among generations, Gen X is overrepresented (index 141%), while Gen Y (index 100%) and Gen Z (index 74%) are represented differently. This data suggests opportunities for targeted marketing campaigns tailored to each segment.