Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Tierra Querida performance in the Colombia and how they change over time
See what factors influence Tierra Querida performance in the Colombia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Tierra Querida' competitors in the Colombia
An analysis of Tierra Querida' competitors in the Colombia
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Tierra Querida is in the top 1% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Tierra Querida holds a leading position with a percentile of 99, placing it in the top 1% of brands. This indicates a strong market presence. Peers like La Pampa Parrilla Argentina, La patada fútbol y café., Karen's Pizza, Rooftop Garden, Emiliano La Taquería, and Sazón Caribe restaurant share a similar high-performance percentile.
Customer satisfaction (CSAT) reflects customer happiness. Tracking CSAT helps improve service and retain customers, boosting long-term growth.
Overall customer satisfaction for Tierra Querida is 67%, a decrease of 2.4 percentage points year-over-year. RAP del Agua y la Montaña shows 67% satisfaction with a 0.5 percentage point increase, while RAP Eje Cafetero has 65% satisfaction with a significant decrease of 26.2 percentage points.
Average check is the average money spent per customer. Monitoring this KPI helps optimize pricing and increase revenue per transaction.
The overall average check for Tierra Querida is 29.2K COP, down 8.8% year-over-year. RAP del Agua y la Montaña has an average check of 29.3K COP with no growth, while RAP Eje Cafetero has 28.2K COP, also with no growth.
Competitor analysis identifies key rivals. This helps refine strategies and maintain a competitive edge in the market.
Top competitors for Tierra Querida include Crepes & Waffles (5.44% cross-visitation), Frisby (5.44%), Domino's Pizza (3.93%), La Miguería (3.02%), and Pigasus (3.02%). These brands are frequently visited by Tierra Querida's customers.
Traffic workload shows peak hours. This helps optimize staffing and resource allocation for better customer service.
Traffic workload for Tierra Querida peaks between 18:00 and 21:00, with the highest traffic at 20:00 (59.82%). The lowest traffic occurs between 4:00 and 6:00.
Understanding consumer segments allows for targeted marketing. This ensures messages resonate with specific groups, improving campaign effectiveness.
Women have an affinity index of 67, indicating they are underrepresented. Men have an affinity index of 124, showing they are overrepresented. Gen X has an affinity index of 91, Gen Y 117, and Gen Z 76, indicating varying levels of engagement across generations.