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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence The Best Açaí performance in the Brazil and how they change over time
See what factors influence The Best Açaí performance in the Brazil and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
The Best Açaí is ahead of most brands
Sample of brands in the same percentile
An analysis of The Best Açaí' competitors in the Brazil
An analysis of The Best Açaí' competitors in the Brazil
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
The Best Açaí holds a market performance percentile of 59 in Brazil's Cafe & Restaurants industry, indicating an average/above average market standing. This means the brand outperforms many competitors. Performance peers in the same percentile range include Heróis da Pizza, Cantina Volpi, Nochi Sushi - Jd. IV Centenário, Yosuke Sushi - São Miguel, Hunoo Santos, and Five Sport Bar.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. High CSAT is crucial for sustainable growth.
The Best Açaí has an overall CSAT of 95%, a decrease of 2.9 percentage points year-over-year. Regional CSAT varies: South Region (95%, down 1.7pp), Southeast Region (95%, down 3pp), and Central-West Region (93%, down 7.4pp). While still high, the downward trend, especially in the Central-West, warrants attention to maintain customer loyalty.
Average check (transaction value) indicates spending per customer, influencing revenue. Monitoring it helps optimize pricing and promotions.
The Best Açaí's overall average check is 33.7 BRL, a 21.1% increase year-over-year. Regionally, the South Region has an average check of 34.8 BRL, while the Southeast Region has 33.4 BRL. The increase suggests successful upselling or price adjustments, enhancing revenue per transaction.
Outlet count reflects brand reach and growth. More outlets can increase market presence and accessibility to customers.
The Best Açaí has 22 outlets in the South Region, 11 in the Southeast Region, and 4 in the Central-West Region. The South Region has the highest concentration of outlets, indicating a strong presence there, while the Central-West has the fewest.
Identifying top competitors helps understand the competitive landscape and refine strategies to gain market share.
The top competitors for The Best Açaí, based on customer cross-visitation, are McDonald's (8.14%), Burger King (5.43%), The Best Açaí Pomerode (4.26%), The Best Açaí (3.88%), and Pizzaria (1.55%). McDonald's and Burger King show significant customer overlap, suggesting they are primary competitors for customer foot traffic.
Understanding traffic workload by hour helps optimize staffing and resource allocation to meet customer demand effectively.
The Best Açaí experiences peak traffic between 15:00 and 17:00, with the highest workload at 16:00 (51.48). Traffic gradually increases from 9:00, peaks in the afternoon, and declines after 17:00. Minimal traffic occurs between midnight and 8:00.
Analyzing consumer segments by gender and generation informs targeted marketing, improving engagement and brand resonance.
The Best Açaí's customer base shows a higher affinity towards women (109) compared to men (91). Gen Z (163) and Gen Y (123) are overrepresented, indicating high affinity. This suggests marketing should focus on these demographics.