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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence The Best Açaí performance in the Brazil and how they change over time
See what factors influence The Best Açaí performance in the Brazil and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of The Best Açaí' competitors in the Brazil
An analysis of The Best Açaí' competitors in the Brazil
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
The Best Açaí is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
The Best Açaí holds a market performance percentile of 61 in Brazil's Cafe & Restaurants industry, indicating an average/above average market standing. This means the brand captures more foot traffic than a significant portion of its competitors. Performance peers include Pasta di Colina, Dona Baunilha, China In Box, Boteco Boa Praça, Açaí do Gutim, and Rei das Marmitas, all within the same percentile.
Competitor analysis identifies key rivals and customer overlap. Understanding competitors informs strategic positioning and marketing efforts.
McDonald's is the top competitor with a cross-visitation rate of 10.24%. Burger King follows with 3.94%, and The Best Açaí itself has a 3.67% cross-visitation rate (likely repeat customers). Outback Steakhouse and Coco Bambu also show notable customer overlap. This highlights the competitive landscape and potential for targeted marketing.
Traffic Workload reveals peak hours, enabling efficient staffing and resource allocation to meet customer demand effectively.
The Best Açaí experiences peak traffic between 15:00 and 17:00, with the highest workload at 16:00 (48.53%). Traffic gradually increases from 11:00, peaks in the afternoon, and declines after 17:00. This data informs staffing schedules and promotional timing to optimize service during peak hours.
Consumer segments help tailor marketing. Gender and generation insights enable targeted campaigns, boosting engagement and ROI.
Women are overrepresented (affinity index 108) and Men are underrepresented (affinity index 92) among The Best Açaí's consumers. Gen Y is slightly overrepresented (affinity index 102), Gen Z is highly overrepresented (affinity index 225), while Gen X is underrepresented (affinity index 22). This suggests a strong appeal to younger generations, particularly Gen Z.