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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence The Alley performance in the Vietnam and how they change over time
See what factors influence The Alley performance in the Vietnam and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of The Alley' competitors in the Vietnam
An analysis of The Alley' competitors in the Vietnam
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
The Alley is in the lower 27% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
The Alley's market performance is in the lower 27% in Vietnam's Cafe & Restaurants industry, indicating a below average market standing. Performance peers in the same percentile include Hẻm Bán Bò, Phở Tâm - Bánh Cuốn | Vietnamese Restaurant, An Tam Coc Restaurant & Coffee, UGLI Bar & Kitchen | Мангал | Brunch & Dining, Chef' Table, and Hanoi 1990s.
Outlet count indicates brand reach and expansion, reflecting market penetration and growth potential.
The Alley has a limited number of outlets in Vietnam. Nghệ An Province has 2 outlets, while Ninh Bình Province, Huế, Quảng Ngãi Province, and Gia Lai Province each have 1 outlet.
Identifying competitors helps refine strategies, understand market dynamics, and capture market share.
The top competitors of The Alley, based on customer cross-visitation, are Phê La (10.81%), Jollibee (8.11%), Bánh cuốn bắc đặc biệt (5.41%), KFC (5.41%), and Highlands Coffee (5.41%).
Traffic workload analysis optimizes staffing, resource allocation, and service delivery during peak hours.
The Alley experiences peak traffic workload between 10 AM and 8 PM, with the highest workload around 7 PM (50.72%). Traffic is lowest between midnight and 6 AM.
Understanding consumer segments enables targeted marketing, product development, and personalized customer experiences.
The Alley's customer base shows a high affinity towards women (index 94) and men (index 105). Gen Y shows a very high affinity (index 204), indicating they are significantly over-represented among The Alley's customers.