Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence The Alley performance in the Vietnam and how they change over time
See what factors influence The Alley performance in the Vietnam and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of The Alley' competitors in the Vietnam
An analysis of The Alley' competitors in the Vietnam
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
The Alley is in the lower 31% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
The Alley's market performance is in the lower 31% in Vietnam's Cafe & Restaurants industry, indicating a lagging position. This means The Alley captures less foot traffic compared to most competitors. Performance peers in the same percentile range include YOYO BEER GARDEN Hồ Con Rùa, Bếp Việt - Hàn Vi Quán, Trạm dừng nghỉ km 98, Vua Đậu - Bún Đậu Nhà Vua, Nhà Hàng Ái Huê, and Gen Z buffet chay.
Identifying key competitors helps understand market dynamics, benchmark performance, and refine competitive strategies.
The top competitors for The Alley, based on customer cross-visitation, are Highlands Coffee (9.46%), Phê La (9.46%), Cộng Cà Phê (8.11%), Hoang's Vietnamese Restaurant & Cooking Class (5.41%), and Pizza 4P's (5.41%). This indicates a significant overlap in customer base with these brands.
Traffic workload by hour reveals peak times, enabling efficient staffing, resource allocation, and targeted promotions.
The Alley experiences peak traffic workload between 17:00 and 21:00, with the highest workload at 19:00 (51.43%). Traffic is lowest between 0:00 and 6:00. This data informs staffing and promotional strategies to optimize service during peak hours.
Understanding consumer segments allows for targeted marketing, personalized experiences, and optimized product offerings.
The Alley's customer base is predominantly women, with an affinity index of 89.00, while men have an affinity index of 109.00. Among generations, Gen X has an affinity index of 213.00, Gen Y 68.00, and Gen Z 113.00. Gen X is overrepresented, while Gen Y is underrepresented.