Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence The Alley performance in the Singapore and how they change over time
See what factors influence The Alley performance in the Singapore and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of The Alley' competitors in the Singapore
An analysis of The Alley' competitors in the Singapore
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
The Alley is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
The Alley's market performance is at the 45th percentile in Singapore's Cafe & Restaurants industry, indicating a below average/lagging market position. This means The Alley captures less foot traffic compared to many competitors. Performance peers in the same percentile range include Chiko Pollo, DORAN CHICKEN, VietSmith - Pacific Plaza, Anna's, Jypsy, and Go-Ang Pratunam Chicken Rice.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies.
The top competitors for The Alley in Singapore, based on customer cross-visitation, are McDonald's (5.41%), Yakiniku Like (4.05%), ECHO (2.70%), Shi Li Fang Hot Pot (2.70%), and Swensen's (2.70%). This indicates that customers who visit The Alley also frequently visit these brands.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation.
The Alley experiences peak traffic workload between 11:00 and 21:00, with the highest workload around 16:00-17:00. There is no traffic between 0:00 and 10:00 and after 21:00. This data helps optimize staffing and resource allocation during peak hours.
Understanding consumer segments enables targeted marketing, improving engagement and ROI.
The Alley's customer base in Singapore shows a high affinity towards women (index 118) and Gen Z (index 136), indicating these segments are overrepresented. Gen Y is also overrepresented (index 104). Men (index 85) and Gen X (index 65) are underrepresented, suggesting lower affinity compared to the average consumer.