Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Tea Time performance in the India and how they change over time
See what factors influence Tea Time performance in the India and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Tea Time is in the top 1% of brands
Sample of brands in the same percentile
Search among the top brands by number of locations
An analysis of Tea Time' competitors in the India
An analysis of Tea Time' competitors in the India
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance reveals Tea Time's competitive strength and customer preference in the Cafe & Restaurants industry in India.
Tea Time holds a leading position in India's Cafe & Restaurants sector with a market performance percentile of 99, placing it in the top 1%. This indicates a strong brand share of foot traffic. Performance peers in the same percentile include La Crest Garden Restaurant & Banquet, Pearl Lagoon Restaurant, Apna Punjabi Dhaba - Pure Vegetarian Jain Food Family Restaurant, Aai Shree khodiyar Kathiyawadi Dhaba, Abbott's Cafe n Bistro, Kulcha Lal Parantha Das.
Customer satisfaction (CSAT) reflects brand perception, impacting loyalty and growth. High CSAT indicates positive experiences and brand affinity.
Tea Time's overall customer satisfaction is 85%, a decrease of 2 percentage points year-over-year. Karnataka shows the highest CSAT at 100% with a significant increase of 28.6 percentage points. However, Kerala shows a substantial decrease of 28.2 percentage points, bringing its CSAT to 71%. Other states show moderate changes. Focus should be placed on states where CSAT is down.
Average check (Avg Check) reflects customer spending habits and pricing strategy effectiveness, impacting revenue and profitability.
The overall average check for Tea Time is 188.10 INR, a decrease of 15.7% year-over-year. Telangana has an average check of 169.60 INR, while Tamil Nadu's average check is 138.50 INR. Analyzing the average check trend shows variability from month to month.
Number of outlets indicates brand reach and market penetration. A wider network enhances accessibility and brand visibility.
Tea Time has a substantial presence in India, particularly in Telangana with 126 outlets and Tamil Nadu with 111 outlets. Andhra Pradesh has 45 outlets, and Karnataka has 19. Other states have significantly fewer outlets. This distribution highlights key markets for Tea Time.
Competitor analysis identifies key players and customer preferences, informing competitive strategies and market positioning.
Tea Time's top competitors based on cross-visitation are Pista House (4.57%), Paradise Biryani (4.03%), KFC (3.76%), Adyar Ananda Bhavan - A2B (3.49%), and Saravana Bhavan (2.15%). This indicates that customers who visit Tea Time also frequent these brands, offering insights into shared customer interests.
Understanding traffic workload helps optimize staffing and resource allocation to meet customer demand efficiently.
Tea Time experiences peak traffic workload between 17:00 and 20:00, with the highest activity at 18:00 (56.76). Traffic gradually increases from 05:00, peaking in the evening, then declines overnight. This workload insights help Tea Time to schedule staff accordingly.
Consumer segment analysis enables targeted marketing and product development based on demographics and preferences.
Tea Time's customer base consists of Women, Men, Gen X, Gen Y and Gen Z. Analyzing the affinity indexes, Women (54% and -45.73 delta) and Gen X (130% and 29.67 delta) have a high affinity toward Tea Time. Men (116% and 15.63 delta) and Gen Y (98% and -2.24 delta) are represented. Gen Z (83% and -16.59 delta) is under-indexed.