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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Taimu performance in the Japan and how they change over time
See what factors influence Taimu performance in the Japan and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Taimu is in the top 4% of brands
Sample of brands in the same percentile
An analysis of Taimu' competitors in the Japan
An analysis of Taimu' competitors in the Japan
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market Performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Taimu's Market Performance in Japan's Cafe & Restaurants industry is at the 96th percentile, indicating a leading position. This means Taimu outperforms most competitors in attracting customers. Performance peers include Sらーめん 丹波篠山本店, Shokudo Namae, Hamakko, Tony's Pizza, Farmer's Kitchen, and Mankai.
Number of Outlets shows brand's reach and presence. Monitoring its distribution helps in understanding market coverage and growth potential.
Taimu has a total of 16 outlets across Japan. Hokkaido Prefecture has the highest number of outlets (4), followed by Akita, Miyagi, and Yamagata Prefectures each with 2 outlets. Fukui, Tottori, Iwate, Shizuoka, Gunma and Niigata Prefecture has 1 outlet each. This distribution reflects Taimu's current market coverage.
Competitor analysis identifies key rivals, informing competitive strategies and differentiation efforts to gain market share and customer loyalty.
Taimu's top competitors, based on cross-visitation, are Komeda's Coffee, Sukiya, McDonald's and 店, each with a 13.64% cross-visitation rate, followed by Nakau at 9.09%. This indicates significant overlap in customer base and suggests the need to differentiate Taimu's offerings to retain and attract customers.
Traffic Workload patterns by hours help optimize staffing and resource allocation, maximizing efficiency and customer service during peak times.
Taimu experiences peak traffic workload between 12:00 PM and 2:00 PM, with the highest workload (56.18) at 2:00 PM. There is also a smaller workload at 11:00 AM, and from 3:00 PM to 4:00 PM, traffic starts to decrease. The brand experiences no traffic from 19:00 to 9:00.
Consumer segments show target customer groups. Affinity insights inform targeted marketing and positioning strategies, enhancing engagement and ROI.
Taimu's consumer base shows that women are overrepresented (index of 96) compared to the average consumer. Gen X is significantly overrepresented (index of 199). Gen Y is slightly underrepresented (index of 96) compared to average consumer. This data highlights the affinity of different demographics towards the brand.