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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Sushimaru performance in the Japan and how they change over time
See what factors influence Sushimaru performance in the Japan and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
An analysis of Sushimaru' competitors in the Japan
An analysis of Sushimaru' competitors in the Japan
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Sushimaru is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance indicates brand strength, reflecting customer preference and competitive positioning within the Cafe & Restaurants industry.
Sushimaru holds a leading market performance percentile of 99 in Japan's Cafe & Restaurants sector, indicating a strong market presence. This reflects a high degree of customer preference compared to its performance peers, such as ×samugyopusaru OKOGE Tennojiten Korean Restaurant, Oyster, Villa Bianchi Shinjuku, Tsukada Farm, VIETNAM PALACE 船橋, and Yakiniku Seizaemon, all also positioned at the 99th percentile.
Customer satisfaction is crucial as it directly impacts loyalty, brand reputation, and long-term business success in the competitive market.
Sushimaru's overall customer satisfaction (CSAT) is 52%, a decrease of 7.1 percentage points year-over-year. CSAT varies by location, with Hiroshima Prefecture at 54% (down 2.4pp), Okayama Prefecture at 49% (down 12.2pp), and Tokushima Prefecture showing improvement at 35% (up 7.5pp). The trend shows CSAT fluctuating between approximately 49% and 56% during the observed period.
Average check reveals customer spending habits, informing pricing strategies and menu optimization for revenue enhancement.
Sushimaru's overall average check is 3K JPY, a 5.3% increase year-over-year. By location, Okayama Prefecture also averages 3K JPY, while Hiroshima Prefecture is at 2.7K JPY. The average check displays a general uptrend during the observed months, rising from 2768.29 JPY to 3127.66 JPY.
Outlet count indicates market reach, brand presence, and expansion strategy within the Cafe & Restaurants industry.
Sushimaru has 10 outlets in Hiroshima Prefecture and 7 outlets in Okayama Prefecture. The data suggests a stronger established presence in Hiroshima Prefecture compared to Okayama Prefecture.
Competitor analysis is key for strategic positioning, revealing competitive landscape and areas for differentiation and market share growth.
Sushimaru's top competitors based on cross-visitation include 店 (5.92%), McDonald's (5.92%), Starbucks (5.92%), and CoCo Ichibanya (5.26%). The insights suggest a significant overlap in customer base with these brands.
Traffic workload analysis helps optimize staffing, resource allocation, and service delivery during peak and off-peak hours for operational efficiency.
Sushimaru experiences peak traffic between 11:00 and 19:00, with the highest workload around 12:00 (67.71%) and 13:00 (60.85%). Traffic is minimal during the night, indicating the need to adjust resources based on hourly demand.
Understanding consumer demographics enables precise marketing, tailored product offerings, and improved customer engagement strategies.
Sushimaru's customer base skews towards women, who have an affinity index of 84, indicating they are under-indexed compared to the average consumer. Men's affinity index is 110. The Gen X segment is overrepresented (affinity index of 133) while Gen Y is underrepresented (affinity index of 64).