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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Surf City Squeeze performance in the United States and how they change over time
See what factors influence Surf City Squeeze performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
·Jul – Sep 25
Surf City Squeeze is in the lower 10% of brands
Sample of brands in the same percentile
An analysis of Surf City Squeeze' competitors in the United States
An analysis of Surf City Squeeze' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Surf City Squeeze's market performance is in the lower 10%, indicating a critically low market standing. This suggests the brand captures a smaller share of customer traffic compared to competitors like Elaine's Restaurant and Bar, Patisserie Manon, The Local Prescott, Blue Ridge BBQ & Catering, Azul Tequila, and Breakfast At Brothers Diner, all within the same percentile range.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT often correlates with increased sales and positive word-of-mouth.
Surf City Squeeze's overall CSAT is 63%, a 1.6 percentage point increase year-over-year. However, CSAT in California is 52%, a significant decrease of 19 percentage points. This suggests a need to investigate and address customer satisfaction issues specifically in California to prevent further decline.
Outlet count indicates brand reach and market presence. Tracking outlet distribution helps assess geographic coverage and identify expansion opportunities.
Surf City Squeeze has 15 outlets in California, representing the largest concentration. Michigan and Wyoming each have 4 outlets. Idaho has 3, while New Jersey and Connecticut each have 2. Illinois, Minnesota, Utah and New York each have 1 outlet, indicating varying levels of market penetration across states.
Identifying competitors reveals market dynamics. Understanding cross-visitation patterns helps refine marketing strategies and capture market share.
Surf City Squeeze's customers also visit The Coffee Trader, Carl's Jr., Home Sweet Home Cafe, Starbucks, and McDonald's, each with 11.11% cross-visitation. This indicates these brands are key competitors, suggesting a need to analyze their offerings and customer base to identify competitive advantages.
Traffic workload analysis reveals peak hours. Understanding customer traffic patterns helps optimize staffing and resource allocation for efficient operations.
Surf City Squeeze experiences peak traffic between 10 AM and 7 PM, with the highest workload around 2 PM (48.75). There is no traffic between 10 PM and 7 AM. This data suggests optimizing staffing and promotions during peak hours to maximize sales and customer satisfaction.