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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Surf City Squeeze performance in the United States and how they change over time
See what factors influence Surf City Squeeze performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Surf City Squeeze' competitors in the United States
An analysis of Surf City Squeeze' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Surf City Squeeze is in the top 21% of brands
Sample of brands in the same percentile
Market performance percentile reveals competitive strength and customer preference in the industry, indicating brand's share of foot traffic.
Surf City Squeeze's market performance is at the 79th percentile, indicating an above-average market position. It means the brand outperforms 79% of its competitors. Performance peers within the same percentile include Bright Light Diner, El Fogón Taqueria, Fogarty's Restaurant & Bakery, Mr Spuds, Longleaf Craft Kitchen + Bar, and Final Round. Year-over-year, the market position decreased by 6 percentiles.
CSAT reflects customer loyalty and brand perception, directly impacting revenue and long-term sustainability. It guides improvements.
Surf City Squeeze's overall customer satisfaction (CSAT) is 70%, a 3.3 percentage point increase year-over-year. California's CSAT is 53%, showing a growth of 7.5 percentage points. The CSAT trend from May to July 2025 remains stable around 73.33%. These data shows positive sentiment and highlights growth opportunities in California.
Outlet count indicates brand reach and expansion, reflecting market penetration and growth potential across different locations.
Surf City Squeeze has a total of 31 outlets in the United States. California has 14 outlets, Wyoming and Michigan each have 4, Idaho has 3, New Jersey has 2, and Illinois, Minnesota, Virginia, Utah and Arizona each have 1. California constitutes the largest share of outlets.
Understanding competitors helps refine strategies, identify market gaps, and stay ahead in customer acquisition and retention.
Surf City Squeeze's top competitors based on customer cross-visitation are Dunkin' and McDonald's, each with a 14.29% cross-visitation rate. Other competitors are Blimpie, Asia Delight Express and Power Cone with 7.14% cross-visitation rate. This data shows overlap in customer preferences.
Traffic workload reveals peak hours, aiding staffing and resource allocation for optimal customer service and operational efficiency.
Surf City Squeeze experiences peak traffic between 10:00 AM and 6:00 PM, with the highest workload around 11:00 AM to 1:00 PM (approximately 51%). The lowest traffic occurs during night hours (0-6 hod). This data suggests optimal times for staffing.
Consumer insights enable targeted marketing, enhancing engagement and ROI by tailoring messages to specific demographics and preferences.
Surf City Squeeze's customer base shows an overrepresentation of men (affinity index of 124) and an affinity index of 134 for Gen Y consumers. This data indicates a high affinity from these segments, useful for targeted marketing strategies.
Cafés & Restaurants