Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Starbucks performance in the Bulgaria and how they change over time
See what factors influence Starbucks performance in the Bulgaria and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Starbucks' competitors in the Bulgaria
An analysis of Starbucks' competitors in the Bulgaria
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Starbucks is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Starbucks in Bulgaria holds a market performance percentile of 62, indicating an average/above average market position. This means Starbucks captures more foot traffic than many competitors in the Cafe & Restaurants industry. Performance peers in similar range: Atelier Del Gelato Baci, Chasovnika, Kiparis, Hadjidraganov's Cellars, Механа Арбат.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue growth. Higher CSAT often means repeat business.
Starbucks in Bulgaria has an overall CSAT of 63%, a 3.6 percentage point increase year-over-year, indicating improved customer happiness. Mladost shows the highest CSAT at 77%, while Odessos has the lowest at 56% with a decrease of 0.9 percentage points.
Average check reveals how much customers spend per visit, influencing revenue. Monitoring it helps optimize pricing and promotions for higher profitability.
The overall average check for Starbucks in Bulgaria is not available. Triadica has the highest average check at 30.3 BGN. Vitosha, Oborishte, Sredec and Odessos have lower average checks. The average check has fluctuated between 14.11 BGN and 16.75 BGN during the reporting period.
Outlet count indicates brand reach and market presence. More outlets can mean greater convenience and brand visibility for customers.
Starbucks has a varying number of outlets across Bulgarian counties. Sredec has the highest number of outlets with 4. Mladost, Младост and Triadica each have 2 outlets. Oborishte, Vitosha and Odessos each have 1 outlet.
Competitor analysis identifies key rivals and customer overlap. Understanding competitors helps refine strategies and capture more market share.
The top competitors for Starbucks in Bulgaria, based on cross-visitation, are Happy Bar & Grill (18.10%), McDonald's (9.05%), Burrata Italiana (5.88%), Shtastlivetsa (5.43%), and Mr.Pizza (3.62%). This indicates that customers who visit Starbucks also frequent these establishments.
Traffic workload by hour shows peak times, enabling efficient staffing and resource allocation to meet customer demand effectively.
Starbucks in Bulgaria experiences peak traffic between 12:00 PM and 6:00 PM, with the highest workload around 1:00 PM and 2:00 PM. Traffic is minimal before 7:00 AM and after 9:00 PM.
Understanding consumer segments allows targeted marketing. Gender and generation insights inform tailored campaigns, improving engagement and ROI.
Starbucks in Bulgaria shows a higher affinity among women (126) compared to men (78). Gen Z shows the highest affinity (187), followed by Gen Y (97) and Gen X (85). This suggests targeted marketing towards women and Gen Z could be effective.