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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Spicy Hot performance in the Sweden and how they change over time
See what factors influence Spicy Hot performance in the Sweden and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Spicy Hot' competitors in the Sweden
An analysis of Spicy Hot' competitors in the Sweden
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Spicy Hot is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile indicates brand’s share of foot traffic, revealing its competitive strength and customer preference.
Spicy Hot is a leading brand, in the top 1% within Sweden's Cafe & Restaurants industry. This high percentile indicates a strong market presence. Performance peers like Guilty Pleasure Cafe, 08 Burger Kebab, Lilla Napoli, Bonab Persisk Kolgrill, Kennys Gelato, and MR CAKE share a similar high percentile range.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term sustainability.
Overall customer satisfaction for Spicy Hot is 68%, a decrease of 14.4 percentage points year-over-year. Satisfaction varies by county; Östergötland and Västmanland show high satisfaction (87% and 86%), while Skåne and Värmland have significantly lower scores (66% and 39%), indicating regional disparities in customer experience.
Number of outlets indicates market penetration and brand reach, influencing accessibility and growth potential.
Spicy Hot has a varying number of outlets across Swedish counties. Östergötland and Västmanland each have 3 outlets. Södermanland has 2, while Värmland, Kalmar, Skåne and Uppsala each have 1. The outlet distribution highlights Spicy Hot’s presence in different regions.
Competitor analysis identifies market rivals and customer preferences, informing strategic positioning and differentiation.
McDonald's is the most cross-visited brand by Spicy Hot's customers (20%), followed by Max Burgers (14.74%), Burger King (7.37%), ChopChop Asian Express (5.26%), and Kebabfabriken (4.21%). These brands represent key competitors attracting similar customer segments.
Understanding traffic workload helps optimize staffing and resource allocation, maximizing efficiency during peak hours.
Spicy Hot experiences peak traffic workload between 11:00 and 20:00, with highest activity around 12:00-14:00 (approximately 71%). Traffic is minimal during early morning hours (0:00-9:00) and late evening (21:00-23:00).
Consumer segment analysis enables targeted marketing, aligning product offerings with demographic preferences for optimal engagement.
Women have a high affinity for Spicy Hot. Men are over-represented. Gen X also shows high affinity. Gen Y are represented around average. Gen Z shows under-representation, suggesting an opportunity to better target this demographic.