Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence SPAR performance in the Austria and how they change over time
See what factors influence SPAR performance in the Austria and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of SPAR' competitors in the Austria
An analysis of SPAR' competitors in the Austria
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
SPAR is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market share reveals brand's competitive strength and customer preference, crucial for strategic planning and investment decisions.
SPAR's market performance is leading, with a percentile of 99, placing it in the top 1% of brands. This indicates a strong market standing relative to peers like SKY @ STEFFL, Seven North Vienna, Joseph Brot Wien Bio Bäckerei, Gasthaus Blaue Goas, Autogrill and Framburi Fries, all at 99.
CSAT reflects customer loyalty and brand perception, directly impacting retention and revenue growth. Monitor to enhance service quality.
SPAR's overall customer satisfaction (CSAT) is 63%, a decrease of 5.2 percentage points year-over-year. Satisfaction varies by state, with Carinthia at 69% and Styria at 67% showing highest satisfaction. CSAT fluctuated from 55.43% in May to 71.18% in June and dropped to 58.87% in July 2025.
Average check indicates spending per customer, vital for revenue forecasting and profitability analysis. Boost through upselling and promotions.
SPAR's overall average check is 14.1 EUR, up 12.3% year-over-year, suggesting increased customer spending. Tyrol has the highest average check at 24.1 EUR. Monthly average check varied from 20.34 EUR in May to 10.78 EUR in June and 13.24 EUR in July 2025.
Outlet count shows market reach and expansion progress, impacting brand visibility and accessibility to customers.
SPAR has varying numbers of outlets across Austrian states. Styria has the most outlets (13), indicating a strong presence there. Tyrol has 8, Vorarlberg 7, Carinthia and Lower Austria each have 6, Salzburg has 5, Upper Austria 3, and Burgenland 2.
Competitor analysis identifies market rivals and customer overlap, informing strategies to differentiate and capture market share.
SPAR's top competitors based on cross-visitation are McDonald's (18.62%), Burger King (3.45%), XXXLutz Restaurant (3.45%), MARTIN AUER (2.76%), and Le Burger (2.07%). This indicates that SPAR customers also frequent these brands.
Traffic workload reveals peak hours and customer flow, optimizing staffing and resource allocation for efficiency.
SPAR experiences peak traffic between 7 AM and 7 PM, with workload highest between 12 PM(58.62) and 4 PM (50.55). Traffic is minimal during nighttime hours, which helps to optimize the staff during different times.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to maximize engagement and ROI.
SPAR's consumer base shows a high affinity from women (95%) and men (103%). Generational analysis reveals Gen X (115%) and Gen Z (262%) are over-indexed relative to Gen Y (72%).