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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence SPAR performance in the Austria and how they change over time
See what factors influence SPAR performance in the Austria and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of SPAR' competitors in the Austria
An analysis of SPAR' competitors in the Austria
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
SPAR is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
SPAR's market performance is at the 48th percentile, indicating a below average/lagging position in Austria's Cafe & Restaurants industry. This suggests SPAR captures less foot traffic compared to competitors. Performance peers in the same range include Dahab Döner, THE DISTRICT KEBAB, Prime Argentinian Steakhouse, MeiWei - Teppayaki Restaurant, Puerstner, and مطعم المدينة - Madina Restaurant.
Competitor analysis identifies key rivals and customer overlap. Understanding competitor strategies informs positioning and differentiation efforts.
SPAR's top competitors based on customer cross-visitation are McDonald's (17.16%), Burger King (3.73%), XXXLutz Restaurant (3.73%), The Kitchen by Andreas Haidinger - Leoben (2.24%), and Zushi Market (2.24%). McDonald's has a significantly higher cross-visitation rate, indicating substantial customer overlap.
Traffic workload analysis reveals peak hours and customer flow. This informs staffing, inventory management, and promotional timing for optimal efficiency.
SPAR experiences peak traffic workload between 9 AM and 6 PM, with the highest workload at 12 PM (57.64%). Traffic is minimal during nighttime hours. This data suggests SPAR should optimize staffing and resources to meet demand during peak hours.
Understanding consumer segments by gender and generation informs targeted marketing. Affinity insights guide positioning and messaging for maximum impact.
Women are overrepresented among SPAR's consumers (index 93), while men are also overrepresented (index 104). Gen X (index 76), Gen Y (index 85), and Gen Z (index 43) are all underrepresented. This suggests SPAR's customer base skews towards men, with lower affinity among younger generations.