Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence SPAR performance in the Austria and how they change over time
See what factors influence SPAR performance in the Austria and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of SPAR' competitors in the Austria
An analysis of SPAR' competitors in the Austria
In Cafés & Restaurants
·Jun – Aug 25
SPAR is right in the middle
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
SPAR's market performance is at the 48th percentile, indicating a below average/lagging position. This suggests SPAR has a smaller share of the market compared to competitors. Performance peers in the same percentile range include Inn Reinthaler, Puerstner, Gasthaus Blaue Goas, deer farm, Villa Lido - Pizzeria Trattoria, and Bärenwirt.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth. It highlights areas for service improvement.
SPAR's overall customer satisfaction is 65%, a decrease of 7.3 percentage points year-over-year, indicating a negative trend. Satisfaction varies by state, with Salzburg at 72% and Carinthia at 71%, while Vorarlberg, Styria and Tyrol are at 67%. The dynamic CSAT data shows fluctuations between May and July 2025.
Average check reveals customer spending habits, crucial for pricing strategies and revenue forecasting. It indicates transaction value and potential upselling opportunities.
SPAR's overall average check is 14 EUR, a 13% increase year-over-year, showing positive growth in customer spending. Average check varies by state, with Tyrol at 24.1 EUR, Vorarlberg at 13 EUR, and Styria and Carinthia at 11.7 EUR. Dynamic data shows fluctuations between May and July 2025.
Outlet count indicates market reach and expansion, influencing brand visibility and accessibility. It reflects investment in growth and geographic coverage.
SPAR has varying numbers of outlets across Austria. Styria has the most with 13, followed by Vorarlberg and Tyrol with 8 each. Carinthia, Salzburg and Lower Austria each have 6, Upper Austria has 3, and Burgenland has 2. This distribution highlights regional presence.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and differentiation efforts. It reveals market dynamics.
SPAR's top competitors based on cross-visitation are McDonald's (18.24%), XXXLutz Restaurant (4.05%), Burger King (3.38%), MARTIN AUER (2.70%), and Le Burger (2.03%). This indicates that customers who visit SPAR also frequently visit these brands, highlighting potential areas for competitive focus.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours. It enhances operational effectiveness.
SPAR's traffic workload peaks between 11 AM and 4 PM, with the highest workload at 12 PM (57.78%). Traffic is significantly lower in the early morning and late evening hours. This data helps optimize staffing and resource allocation throughout the day.
Understanding consumer segments enables targeted marketing, improving engagement and ROI. It tailors strategies to specific demographic groups.
SPAR's consumer base shows a high affinity among women (97%) and men (102%). Gen X is overrepresented (117%), while Gen Y is underrepresented (68%). Gen Z shows a very high affinity (247%). This suggests targeted marketing strategies should consider these generational and gender preferences.