Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Sopelek performance in the Poland and how they change over time
See what factors influence Sopelek performance in the Poland and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Sopelek' competitors in the Poland
An analysis of Sopelek' competitors in the Poland
In Cafés & Restaurants
·Jun – Aug 25
Sopelek is right in the middle
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Sopelek's market performance is at the 48th percentile, indicating a below average/lagging position in the Cafe & Restaurants industry in Poland. This suggests Sopelek captures less foot traffic compared to its competitors. Performance peers in the same percentile range include Tasty Beast Burger, Pastrami Summer, Mama Kebab, Moza Kebab, Pizzeria San Giovanni - pizza na telefon, and KŁOS Bakery & Pastry Shop.
Customer satisfaction (CSAT) reflects how happy customers are with a brand, impacting loyalty, recommendations, and long-term success.
Sopelek's overall customer satisfaction is 82%, with an increase of 8.6 percentage points year-over-year. Łódź Voivodeship shows the highest CSAT at 100%, while Silesian Voivodeship has a CSAT of 80%. This indicates a generally positive customer perception, with room for improvement in specific regions.
Average check reveals how much customers spend per visit, influencing revenue and profitability. It helps optimize pricing and promotions.
The overall average check for Sopelek is not available. Pomeranian Voivodeship has the highest average check at 50 PLN. Opole and Silesian Voivodeships have average checks of 30.8 PLN and 30.6 PLN, respectively. This data suggests regional variations in customer spending habits.
Number of outlets indicates brand's reach and market presence. More outlets can mean greater convenience and brand visibility.
Sopelek has 13 outlets in Opole Voivodeship, 3 in Silesian Voivodeship, 2 in Łódź Voivodeship, and 1 each in Masovian and Pomeranian Voivodeships. This distribution highlights Opole Voivodeship as the region with the strongest Sopelek presence.
Competitor analysis identifies key rivals and their strengths, helping brands refine strategies and gain a competitive edge.
Sopelek's top competitors based on cross-visitation are McDonald's (15.32%), KFC (5.53%), Manekin (4.68%), Żabka (4.26%), and Bar Pierożek (3.83%). This indicates that customers who visit Sopelek also frequently visit these establishments.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to maximize customer service.
Sopelek experiences peak traffic workload between 16:00 and 18:00, with the highest workload at 54.86% at 17:00. Traffic starts increasing at 8:00, peaks in the afternoon, and declines significantly after 20:00. This data informs staffing and operational decisions.
Understanding consumer segments enables targeted marketing, tailoring products and messages to specific groups for better engagement.
Women show a high affinity (106) towards Sopelek, while men are slightly under-indexed (95). Gen X exhibits a strong affinity (132), while Gen Y is near average (97) and Gen Z is under-indexed (68). This suggests targeted marketing towards women and Gen X could be effective.