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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Sofuren performance in the Japan and how they change over time
See what factors influence Sofuren performance in the Japan and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Sofuren' competitors in the Japan
An analysis of Sofuren' competitors in the Japan
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Sofuren, with a market performance percentile of 99, is a leading brand. This indicates a very strong market presence compared to competitors like Ninoya, Toka, Tamatama, Shawarma House halal restaurant ケバブラップサンド専門店, Teketeke, and AEON MALL, all within the same high-performing range.
Customer satisfaction reflects brand loyalty, impacting repeat business and brand reputation. Increased satisfaction drives positive word-of-mouth and growth.
Sofuren's overall customer satisfaction is 77%, with a 0.8pp increase year-over-year, indicating improved customer experiences. Oita Prefecture shows the highest CSAT at 79% with a 5.3pp increase, while Saga Prefecture has the lowest at 47% with a -3.3pp decrease, suggesting areas for focused improvement.
Average check reveals customer spending habits, influencing revenue. Analyzing this KPI helps optimize pricing and identify upselling opportunities.
Sofuren's overall average check is 1.4K JPY, a 4% increase year-over-year, suggesting higher customer spending. Fukuoka Prefecture leads with 1.4K JPY, while Oita Prefecture shows 1.2K JPY. Monitor regional differences for targeted promotions.
Outlet count indicates market reach and brand presence. Expansion strategies can be guided by understanding the distribution of outlets.
Sofuren has the most outlets (17) in Fukuoka Prefecture, indicating a strong regional focus. Saga, Oita, Kumamoto and Kyoto Prefectures have fewer outlets, suggesting potential expansion opportunities in these areas.
Competitor analysis identifies key players and their market share, informing competitive strategies and differentiation efforts to attract customers.
Sofuren's top competitors are McDonald's (7.79% cross visitation), Sukesan Udon (4.92%), Joyfull (4.51%), Ichiran (4.51%), and Sukiya (3.69%). McDonald's has significantly higher cross-visitation, indicating it captures a substantial portion of Sofuren's customer base.
Traffic workload by hour reveals peak times, allowing staffing optimization and resource allocation for better customer service and operational efficiency.
Sofuren experiences peak traffic between 11:00 and 14:00, with the highest workload at 12:00 (68.12). Traffic significantly decreases after 14:00, with minimal activity between 0:00 and 9:00. Adjust staffing levels accordingly.
Understanding consumer segments allows targeted marketing and product development. Analyzing gender and generational affinities provides key strategic insights.
Sofuren's customer base shows a high affinity for women (93 index), which is under-indexed, and men (104 index), which is over-indexed. Gen X (110 index) and Gen Y (129 index) are over-indexed, showing high engagement compared to the average consumer.