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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Shimonya performance in the Japan and how they change over time
See what factors influence Shimonya performance in the Japan and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Shimonya' competitors in the Japan
An analysis of Shimonya' competitors in the Japan
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Shimonya is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Shimonya holds a leading market performance position at the 99th percentile. This indicates a strong competitive advantage, capturing a significant portion of customer traffic. Performance peers in adjacent ranges include 海鮮 みやざき晴海 Hareumi, 6nen 4kumi Shibuya, まつなが和牛焼肉 祇園 久成, Yomoda Soba, Niku-Mon, and Aquaculture Research Institute, Kindai University, Osaka branch.
Customer satisfaction reflects brand perception. Monitoring CSAT helps identify areas for improvement and strengthens customer loyalty.
Shimonya's overall customer satisfaction is 75%, a slight decrease of 0.7pp year-over-year. Kanagawa Prefecture shows the highest satisfaction at 100%, with a 15.4pp increase. Fukuoka and Hokkaido Prefectures also show strong positive growth. There was a high point of 81.06% during June 2025.
Average check indicates customer spending per visit. Monitoring this metric informs pricing strategies and revenue optimization efforts.
Shimonya's overall average check is 2.4K JPY, which remains stable year-over-year. Hokkaido Prefecture reports an average check of 2.3K JPY. Data shows a peak in July 2025 with an average check of 2525 JPY.
Outlet count reflects brand reach. Monitoring outlet distribution helps assess market coverage and expansion opportunities.
Shimonya has a total of 12 outlets, with 6 located in Hokkaido Prefecture, 3 in Fukuoka Prefecture, and 1 each in Yamanashi, Hyogo and Kanagawa Prefectures. Hokkaido represents half of outlets.
Competitive analysis identifies key rivals. Understanding cross-visitation informs strategies to attract and retain customers.
Shimonya's top competitors based on cross-visitation are 店 (11.27%), 店 (8.45%), McDonald's (8.45%), Yoshinoya (7.75%), and Saizeriya (7.04%). These brands share a customer base with Shimonya.
Traffic workload distribution shows peak hours. Understanding workload helps optimize staffing and resource allocation.
Shimonya's peak traffic workload occurs between 17:00 and 21:00, with the highest point at 19:00 (63.90%). Traffic is minimal before 11:00. Staffing should be optimized to handle workload during peak hours.
Understanding consumer segments tailors marketing. Affinity insights inform targeted campaigns for specific demographics.
Shimonya's consumer base shows a high affinity towards women (83%) and Men (111%). Gen X over indexed with 177% while Gen Y under indexed with 43%. This indicates that the brand resonates more strongly with Gen X than Gen Y.