Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Self Cafe performance in the Japan and how they change over time
See what factors influence Self Cafe performance in the Japan and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Self Cafe' competitors in the Japan
An analysis of Self Cafe' competitors in the Japan
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Self Cafe is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand’s share of foot traffic, revealing its competitive strength and customer preference.
Self Cafe is a leading brand in Japan's Cafe & Restaurants industry, with a market performance percentile of 99. This indicates it captures a significant share of customer visits compared to its peers. Performance peers in the same percentile are Udon Shin, Nishiki Warai, Fukutaro, Ramen M, Halal Ramen TORIBUSHI (Ikebukuro Branch), and Tsukumo Okayama Ekimae.
Customer satisfaction reflects brand loyalty and service quality. High CSAT scores correlate with repeat business and positive word-of-mouth.
Self Cafe's overall customer satisfaction is 75%, a decrease of 8.2 percentage points year-over-year. Osaka Prefecture shows a CSAT of 79% with a decrease of 5.4 percentage points, while Aichi Prefecture has a CSAT of 75%, with a decrease of 7.6 percentage points. The trend from May to July 2025 shows fluctuations in CSAT, peaking in June.
Average check indicates spending per customer. Monitoring it helps understand pricing effectiveness and revenue trends.
The overall average check for Self Cafe is 640.8 JPY, an increase of 23.1% year-over-year. Aichi Prefecture has an average check of 681.8 JPY, while Osaka Prefecture has an average check of 500 JPY. Average check fluctuated between May and July 2025, with a high in May.
Outlet count reflects brand reach and market penetration. Growth in outlet numbers indicates expansion and investment.
Self Cafe has 25 outlets in Aichi Prefecture, 5 in Osaka Prefecture, and 1 each in Chiba and Shizuoka Prefectures. Aichi Prefecture accounts for the majority of the brand's presence in Japan.
Knowing competitors helps refine marketing. This shows where customers go instead, revealing direct rivals and potential partners.
Self Cafe's top competitors based on cross-visitation are McDonald's (24.59%), Komeda's Coffee (16.39%), 店 (14.75%), Yoshinoya (13.11%), and Starbucks (11.48%). This data indicates that customers who visit Self Cafe also frequently visit these other establishments.
Understanding traffic patterns optimizes staffing and promotions. Knowing peak hours helps maximize efficiency and customer experience.
Self Cafe experiences peak traffic workload between 10:00 and 21:00, with the highest workload around 12:00-15:00. The lowest traffic workload occurs between 3:00 and 5:00. This information can be used to optimize staffing and resource allocation.
Analyzing consumer segments by gender and generation helps target marketing efforts. Affinity scores highlight key demographic groups.
Women show a high affinity (104 index) for Self Cafe, whereas men show a slightly below average affinity (98 index). Gen X has a very high affinity (177 index), while Gen Y (86 index) and Gen Z (78 index) are under-indexed.