Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Selekt Chicken performance in the United Kingdom and how they change over time
See what factors influence Selekt Chicken performance in the United Kingdom and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Selekt Chicken' competitors in the United Kingdom
An analysis of Selekt Chicken' competitors in the United Kingdom
In Cafés & Restaurants
·Jul – Sep 25
Selekt Chicken is in the lower 28% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference.
Selekt Chicken's market performance is in the lower 28%, indicating a lagging position. This means the brand captures less foot traffic compared to competitors. Performance peers in a similar range include Maramia cafe, Laughter's takeaway, Mazal, Fellpack, Chinese Cricket Club, and MIlK & EGG.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue growth.
Selekt Chicken's overall CSAT is 65%, a decrease of 5.6 percentage points year-over-year. This indicates declining customer happiness. CSAT in England is also 65%, mirroring the overall trend. The CSAT dynamic data shows fluctuations between 51.39% and 84.44% during the reporting period.
Average check (transaction value) indicates spending per customer, influencing revenue and profitability.
Selekt Chicken's overall average check is 8.8 GBP, a decrease of 41.1% year-over-year. This suggests customers are spending significantly less per visit. The average check in England is also 8.8 GBP. The average check dynamic data shows a consistent value of 9.38 GBP during the reporting period.
Outlet count reflects brand reach and market presence, influencing accessibility and revenue potential.
Selekt Chicken has 18 outlets in England. This indicates a limited but established presence within the region. There is no growth data available for the number of outlets.
Identifying competitors reveals market landscape, informing strategies for differentiation and customer acquisition.
The top competitors for Selekt Chicken, based on customer cross-visitation, are FM Mangal, Nando's, Tasty's / Cha Cha's Chicken & Pizza, Khaba, and McDonald's, each with a cross-visitation rate of 7.41%. This indicates that customers who visit Selekt Chicken also frequent these establishments.
Traffic workload analysis optimizes staffing, inventory, and marketing efforts based on peak hours.
Selekt Chicken experiences peak traffic workload between 11:00 AM and 10:00 PM, with the highest activity around 5:00 PM (51.24%). Traffic is minimal between 4:00 AM and 9:00 AM. This data informs resource allocation and operational strategies.
Understanding consumer segments enables targeted marketing, improving engagement and ROI.
Selekt Chicken's customer base shows a higher affinity for women (64% vs 100% average) and men (130% vs 100% average). Among generations, Gen X (119% vs 100% average), Gen Y (89% vs 100% average), and Gen Z (112% vs 100% average) are represented. These affinity indexes inform targeted marketing and positioning strategies.