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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Scanburger performance in the Finland and how they change over time
See what factors influence Scanburger performance in the Finland and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Scanburger' competitors in the Finland
An analysis of Scanburger' competitors in the Finland
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·May – Jul 25
Scanburger is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile indicates brand’s share of foot traffic, revealing its competitive strength and customer preference.
Scanburger is a leading brand with a market performance of 98%, placing it in the top 2% in Finland's Cafe & Restaurants industry. This high percentile reflects strong customer preference. Performance peers in the same percentile range include TGM Japanese Korean Cuisine, Woolshed, Ravintola Everest View, Napule Pizzeria Napoletana, Taukopaikka Lahnajärvi, and Istanbul Grilli.
Customer Satisfaction (CSAT) is a key indicator of customer loyalty and overall brand perception, impacting long-term success.
Scanburger's overall CSAT is 74%, reflecting good customer satisfaction. However, there's a decrease of 2.4 percentage points year-over-year, indicating a potential area for improvement to maintain customer loyalty. Mainland Finland mirrors the overall CSAT at 74%.
Average check reveals how much customers spend per visit, influencing revenue and indicating perceived value/price point.
Scanburger's overall average check is 12.1 EUR, reflecting the average spending per customer visit. A decrease of 3.4% year-over-year suggests adjustments in pricing, menu, or customer spending habits. Mainland Finland shows the same average check value.
Outlet count reflects brand reach and market presence, influencing customer accessibility and overall revenue potential.
Scanburger has 35 outlets in Mainland Finland, indicating its established presence. Stable count suggests focus on maintaining existing locations or strategic expansion plans are not active in the defined period.
Understanding competitors helps refine strategies by identifying market share, customer preferences, and competitive advantages.
Scanburger's top competitors based on customer cross-visitation are Hesburger (20.83%), Kotipizza (14.58%), McDonald's (14.58%), Matkakeidas (6.25%), and ABC (6.25%). A significant overlap with Hesburger indicates direct competition for the same customer base.
Traffic workload highlights peak hours, enabling optimal staffing and resource allocation for better service efficiency.
Scanburger experiences peak traffic workload between 11:00 and 15:00, with the highest activity at 12:00. This data enables Scanburger to optimize staffing and resource allocation to meet customer demand efficiently during peak hours.
Consumer segments inform targeted strategies by understanding demographics and tailoring marketing to maximize engagement.
Scanburger's customer base shows a high affinity for women (80% index, under-indexed) and men (112% index, over-indexed). Among generations, Gen X shows a high affinity (149% index, over-indexed), while Gen Y is under-indexed (80% index). This suggests targeted marketing toward Gen X and male is important.