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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Scanburger performance in the Finland and how they change over time
See what factors influence Scanburger performance in the Finland and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Scanburger' competitors in the Finland
An analysis of Scanburger' competitors in the Finland
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Scanburger is in the lower 36% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Scanburger's MARKET PERFORMANCE is at the 36th percentile, indicating a below average/lagging position in Finland's Cafe & Restaurants industry. This suggests weaker competitive strength compared to peers. Performance peers in the same percentile: Tintin Juurilla, Ginza Sushi Kluuvi, Round, Janka Old Grill, Pretty Boy, Restaurant 10. Kerros.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Scanburger's top competitors based on cross-visitation are McDonald's (23.08%), Kotipizza (19.23%), Rolls (11.54%), Matkakeidas (7.69%), and Burger King (7.69%). This indicates that customers who visit Scanburger also frequently visit these brands, suggesting similar target audiences or geographic locations.
Traffic workload by hours reveals peak times, enabling efficient staffing and resource allocation to meet customer demand.
Scanburger experiences peak traffic workload between 11:00 and 14:00, with the highest workload at 12:00 (61.59%) and 13:00 (61.54%). Traffic is lowest between 0:00 and 5:00. This data informs staffing and resource allocation strategies to optimize service during peak hours.
Consumer segment analysis informs targeted marketing by understanding gender and generational preferences, improving engagement.
Scanburger's customer base shows a high affinity for both Women and Men, with affinity indexes of 100% each. Gen X is overrepresented (152% affinity), while Gen Y is underrepresented (50% affinity). This suggests marketing should focus on Gen X, while strategies to attract Gen Y should be considered.