Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence San Marco performance in the Japan and how they change over time
See what factors influence San Marco performance in the Japan and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of San Marco' competitors in the Japan
An analysis of San Marco' competitors in the Japan
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
San Marco is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
San Marco's market performance is at the 98th percentile in the Japan Cafe & Restaurant industry, indicating a leading position. This signifies that San Marco captures more customer traffic than 98% of brands in the sector, showcasing its market dominance. Performance peers within the same percentile range include Aji-no-Mingei, 土佐料理海 藁焼き, Yakisoba Maruki Noge, Kirin Nakasu, Naruto Taiyaki Hompo, and Ebisu Shoten Hiroshima Fukuromachi Nagarekawa.
CSAT reflects customers' contentment with the brand. Monitoring CSAT helps in identifying areas for improvement and fostering customer loyalty.
San Marco's overall customer satisfaction (CSAT) is 87%, a 1.3 percentage point increase year-over-year, indicating improved customer experience. Kyoto Prefecture exhibits the highest CSAT at 100%, followed by Osaka Prefecture at 89% and Aichi Prefecture at 80%. This shows variations in customer satisfaction across different states, suggesting the need for localized strategies.
Average check reflects customer spending per visit. Monitoring this KPI helps in understanding revenue trends and customer spending habits.
The overall average check for San Marco is 1.1K JPY, showing a significant 28.2% increase year-over-year, implying higher customer spending. Osaka and Aichi Prefectures both have an average check of 1.1K JPY. This indicates consistent spending behavior across these regions.
Outlet count reflects brand's reach and market presence. Tracking outlet numbers helps understand expansion and market penetration.
San Marco has a total of 16 outlets in Japan. Osaka Prefecture has the highest number of outlets with 7, followed by Aichi Prefecture with 3. Kyoto Prefecture has 2 outlets, while Nara, Mie, Hyogo and Wakayama Prefectures each have 1. This indicates a strong presence in the Osaka region.
Identifying competitors helps understand the competitive landscape. Analyzing cross-visitation provides insights into customer preferences and competitive positioning.
San Marco's top competitors based on customer cross-visitation are Starbucks (10.94%), 店 (9.38%), Gyoza no Ohsho (7.81%), McDonald's (6.25%), and Kushikatsu Daruma (6.25%). This shows that San Marco's customers also frequently visit Starbucks and other restaurant chains, indicating shared customer segments.
Traffic workload by hours helps optimize staffing and resource allocation. Analyzing peak hours ensures efficient service and customer satisfaction.
San Marco's peak traffic workload occurs between 10:00 and 20:00, reaching a maximum of 57.19% at 10:00. Traffic is minimal between 22:00 and 6:00. This information is crucial for optimizing staffing and managing resources to meet customer demand effectively.
Analyzing consumer segments by gender and generation informs targeted marketing. Affinity insights guide positioning strategies to resonate with key demographics.
San Marco's customer base shows a high affinity towards women (Index 102) and Gen Z (Index 117), suggesting these segments are overrepresented compared to the average consumer. Conversely, there's lower affinity among Men (Index 99), Gen X (Index 66) and Gen Y (Index 64) compared to the average consumer. This information can inform targeted marketing strategies.