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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Safeway performance in the United States and how they change over time
See what factors influence Safeway performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Safeway' competitors in the United States
An analysis of Safeway' competitors in the United States
In Cafés & Restaurants
·Jul – Sep 25
Safeway is in the lower 3% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Safeway's market performance is in the lower 3% within the Cafe & Restaurants industry in the United States, indicating a critically low market standing. Performance peers in a similar range include Cactus Mexican Grill, Barrio Barista, Cold Wave Creations, Incredible Burger, Bucket Bar & Grill, and Coffee Rx. This percentile reflects a smaller share of customer visits compared to competitors.
Outlet count indicates brand reach and market presence, influencing accessibility and brand awareness.
Safeway has a total of 48 outlets in the United States. The highest concentration is in Washington (18 outlets), followed by California (7), Colorado (6), Oregon (5), Hawaii (4), Virginia (3), Arizona (2), Maryland (2), and Alaska (1). This distribution highlights key markets for Safeway.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
The top competitors for Safeway, based on cross-visitation, are Boathouse Cantina, McDonald's, Halal Burgers & More, King Kee, and Denny's, each with a 50% cross-visitation rate. This indicates that a significant portion of Safeway's customers also visit these establishments.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
Safeway experiences peak traffic workload between 10:00 AM and 4:00 PM, with the highest workload at 3:00 PM (56.09). Traffic is significantly lower during early morning hours, with minimal activity between 1:00 AM and 4:00 AM. This data informs staffing and operational strategies.
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance with specific demographics.
Safeway's customer base shows a high affinity for women (Affinity Index 68), indicating they are overrepresented compared to the average consumer. Men are underrepresented (Affinity Index 130). Gen X consumers are overrepresented (Affinity Index 329), suggesting a high affinity for the brand within this generation.