Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Roll-Em-Up Taquitos performance in the United States and how they change over time
See what factors influence Roll-Em-Up Taquitos performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Roll-Em-Up Taquitos' competitors in the United States
An analysis of Roll-Em-Up Taquitos' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Roll-Em-Up Taquitos is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Roll-Em-Up Taquitos, with a market performance of 98, is a leading brand. This percentile indicates a strong market position, suggesting it attracts a high volume of customer traffic compared to peers like Gioia Eats, San Marcos Mexican Restaurant, JOMO HOUSE, Taste of Maine Restaurant, Cannelle and Venalonzo's Tacos, all positioned similarly.
Customer Satisfaction (CSAT) measures customers' happiness, influencing loyalty and revenue through positive experiences.
Roll-Em-Up Taquitos' overall CSAT is 82%, a 3.2pp increase year-over-year. Nevada leads with 94% satisfaction, up 11.4pp. Texas has 87% satisfaction, down 2.7pp, while California shows 71%, down 6.2pp. This indicates varied satisfaction across states, with Nevada showing strong growth and California needing attention.
Average Check reveals how much customers spend per visit, vital for revenue insights and pricing strategy effectiveness.
Roll-Em-Up Taquitos' overall average check is $16.8, a 4.6% decrease year-over-year. Tennessee and California both show $16.3, while Texas shows $16.1. This shows a decrease in customer spending per visit, with prices being similar across states.
Number of Outlets reflects brand reach and expansion, indicating market coverage and growth potential.
Roll-Em-Up Taquitos has 10 outlets in California, and 1 each in Texas, Nevada, and Tennessee. California is the primary market. This distribution suggests a strategic focus on California with emerging presence in other states.
Competitor analysis identifies key rivals, guiding strategic positioning and competitive advantage efforts.
Roll-Em-Up Taquitos' top competitors based on cross-visitation are In-N-Out Burger (8.54%), Denny's (6.10%), McDonald's (6.10%), CAVA (4.88%), and Del Taco (4.88%). This indicates a need to monitor these brands and differentiate Roll-Em-Up Taquitos' offerings to maintain and grow market share.
Traffic Workload shows peak hours, enabling efficient staffing and resource allocation for optimal service.
Roll-Em-Up Taquitos experiences peak traffic between 11 AM and 7 PM, with the highest workload around 12 PM (56.03). Traffic is minimal before 9 AM and after 9 PM. This highlights the need for increased staffing and resources during peak hours to manage customer flow effectively.
Consumer Segments help tailor marketing by understanding demographics driving engagement and brand affinity.
Roll-Em-Up Taquitos' customer base shows high affinity among women (91) and men (108). Gen X (186) shows a strong affinity, while Gen Y (69) and Gen Z (66) are under-indexed. This suggests Gen X are highly engaged and could be a key segment for targeted marketing efforts.