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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Rodelu performance in the Uruguay and how they change over time
See what factors influence Rodelu performance in the Uruguay and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Rodelu is ahead of most brands
Sample of brands in the same percentile
An analysis of Rodelu' competitors in the Uruguay
An analysis of Rodelu' competitors in the Uruguay
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Rodelu's market performance is at the 73rd percentile, indicating an above-average market position in Uruguay's Cafe & Restaurants industry. This suggests Rodelu captures more customer traffic than many competitors. Performance peers in a similar range include Saint Germain (68th percentile), BBC - Burger & Sushi (70th percentile), Lucciano's (71st percentile), Saint Germain Alianza Francesa (71st percentile), and Tres Cruces terminal local 28/29 (72nd percentile).
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. High CSAT scores often correlate with repeat business.
Rodelu's overall customer satisfaction is high at 89%, with a significant increase of 15.4 percentage points year-over-year. This indicates strong customer approval. CSAT varies by state, with Salto and Maldonado showing the highest satisfaction (97%), followed by Paysandú (95%) and Montevideo (84%). The trend shows a slight fluctuation in CSAT over the three-month period, peaking in July.
Average check reveals spending habits, influencing revenue strategies. Monitoring this KPI helps optimize pricing and promotions for increased profitability.
Rodelu's overall average check is 983.3 UYU, a 4.1% increase year-over-year, suggesting customers are spending slightly more per visit. Average check varies by state, with Salto having the highest average check (1.2K UYU). The average check amount shows a general upward trend over the three-month period.
Outlet count indicates brand reach and market presence. Tracking this KPI informs expansion strategies and assesses competitive landscape impact.
Rodelu has a total of 12 outlets in Uruguay. The majority of outlets are located in Montevideo (8), followed by Salto (2), Paysandú (1), and Maldonado (1). This distribution highlights Montevideo as Rodelu's primary market.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies and market positioning.
Rodelu's top competitors based on cross-visitation are Burger King (8.24%) and McDonald's (7.06%). This indicates a significant overlap in customer base with these fast-food chains. Other competitors include Bar Dublin, La Pasiva 21 de Setiembre, and Grido Helado, each with 3.53% cross-visitation.
Traffic workload analysis optimizes staffing and resource allocation. Understanding peak hours ensures efficient service and maximizes revenue potential.
Rodelu experiences peak traffic workload between 19:00 and 23:00, with the highest workload at 22:00 (55.83%). Traffic is lowest between 2:00 and 5:00. This data suggests Rodelu is most popular during dinner and late-night hours.
Analyzing consumer segments by Gender and Generation informs targeted marketing and positioning strategies, enhancing engagement and brand relevance.
Rodelu's customer base shows a higher affinity among women (110 index) compared to men (89 index). Among generations, Gen Z shows the highest affinity (214 index), followed by Gen X (107 index), while Gen Y is under-indexed (68 index). This suggests Rodelu resonates strongly with Gen Z consumers.