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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Rocket performance in the Indonesia and how they change over time
See what factors influence Rocket performance in the Indonesia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jul – Sep 25
Rocket is right in the middle
Sample of brands in the same percentile
An analysis of Rocket' competitors in the Indonesia
An analysis of Rocket' competitors in the Indonesia
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Rocket's market performance in Indonesia's Cafe & Restaurants industry is at the 53rd percentile. This indicates an average market standing. Performance peers in the same percentile include Mie Gacoan Summarecon, Chaskaa Modern Indian Cuisine & Bar, Amsterdam Restaurant Gili Trawangan, RAMEN NAGA KIYUT DR MANSYUR, D'COST, and KOPI STUDIO 24 SARANGAN.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term sustainability.
Rocket's overall customer satisfaction in Indonesia is 69%, a 3.1 percentage point increase year-over-year. Java shows a CSAT of 68% with a 3 percentage point increase, while Kalimantan has a CSAT of 60% with an 8.7 percentage point decrease. This suggests varying regional performance.
Average check reveals customer spending habits, crucial for pricing strategies and revenue forecasting.
Rocket's average check in Indonesia varies by region. Kalimantan has the highest average check at 27K IDR, while Java's is 23.1K IDR and Sumatra's is 21.9K IDR. There is no overall average check value provided.
Outlet count indicates brand reach and market penetration, influencing accessibility and brand visibility.
Rocket has 167 outlets in Java, 24 in Kalimantan, 9 in Sumatra, 6 in Lesser Sunda Islands, and 5 in Sulawesi. Java accounts for the majority of Rocket's outlets, indicating a strong presence in that region.
Identifying competitors helps refine strategies, understand market dynamics, and capture market share.
Rocket's top competitors based on customer cross-visitation are Spesial Sambal (3.68%), KFC (3.68%), Rocket chicken kedu (3.25%), ROCKET CHICKEN KLIMBUNGAN (3.03%), and Rocket chicken parakan 2 ex jetis ponorogo (3.03%). This indicates shared customer interest with these brands.
Traffic workload analysis optimizes staffing, resource allocation, and operational efficiency.
Rocket's peak traffic workload occurs between 17:00 and 19:00, with the highest workload at 18:00 (69.25%). The lowest traffic is between 1:00 and 5:00. This data informs staffing and resource allocation strategies.
Understanding consumer segments enables targeted marketing, product development, and personalized experiences.
Rocket's consumer base shows a high affinity among women (85%) and men (120%). Among generations, Gen X shows an affinity index of 108%, Gen Y 104%, and Gen Z 82%. This suggests varying levels of engagement across different demographics.