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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Prairie Donair performance in the Canada and how they change over time
See what factors influence Prairie Donair performance in the Canada and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Prairie Donair' competitors in the Canada
An analysis of Prairie Donair' competitors in the Canada
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Prairie Donair is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals brand strength and customer preference, vital for strategic decisions and competitive positioning in the industry.
Prairie Donair holds a leading market position at the 99th percentile. This indicates high customer preference. Performance peers include Jerusalem Shawarma Edmonton, Holy Shakes, Pangea, Jay Bhavani Vadapav, Ghost Taco and Monteiro Grillades Portugaises, who are in the same percentile.
Customer satisfaction is crucial for loyalty and growth. Tracking CSAT helps identify strengths and weaknesses in service and product offerings.
Prairie Donair's overall CSAT is 85%, a slight decrease (-1.1pp) year-over-year. Manitoba leads with 92% satisfaction, followed by Ontario (90%). Saskatchewan (80%) and Alberta (76%) show lower satisfaction with a downtrend. Focus on Alberta and Saskatchewan to improve the customer experience.
Average check reflects spending habits and pricing effectiveness, which is essential for revenue optimization and profitability.
Prairie Donair's overall average check is CAD 19.3, down 6.8% year-over-year. Ontario has the highest average check at CAD 24.1. Manitoba's average check is CAD 19. Alberta and Saskatchewan have CAD 20.7 and CAD 18.4, respectively. Strategies to increase spending per visit may be needed.
Outlet count indicates brand reach and growth potential. Monitoring outlet distribution informs expansion and market penetration strategies.
Prairie Donair has 16 outlets in Saskatchewan, 7 in Alberta, 6 in Manitoba and 1 in Ontario. Saskatchewan is the primary market. Opportunities exist to expand outlet presence, particularly in Ontario, given the current low number.
Competitor analysis reveals customer preferences and market dynamics, guiding strategies to gain competitive advantage and market share.
Prairie Donair's top competitors based on cross-visitation are McDonald's (14.94%), Tim Hortons (14.37%), Subway (6.90%), A&W Canada (5.17%), and Pizza Hut (5.17%). These brands capture a significant share of Prairie Donair's potential customers, highlighting key competitive challenges.
Understanding traffic patterns allows for optimizing staffing and resource allocation to meet customer demand at different hours.
Prairie Donair experiences peak traffic between 11 AM and 8 PM, with the highest workload around 6 PM. Traffic is minimal during early morning hours (1-9 AM). Adjust staffing levels to match peak hours and reduce costs during off-peak times.
Consumer segment analysis enables targeted marketing by understanding demographic preferences, improving engagement and ROI.
Prairie Donair's customer base consists of Women (67% affinity), Men (124% affinity). Men are overrepresented. Gen X shows 61% affinity. Gen Y is at 117% affinity (overrepresented), and Gen Z shows 97% affinity. Market targeting should focus on Men and Gen Y with adjustments by gender to optimize engagement.