Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Poulaillon performance in the France and how they change over time
See what factors influence Poulaillon performance in the France and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Poulaillon' competitors in the France
An analysis of Poulaillon' competitors in the France
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Poulaillon is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Poulaillon, with a market performance of 99, is a leading brand, placing it in the top 1%. This high percentile indicates strong market dominance relative to competitors like Enza Famiglia, YiFang Fruit Tea, New Jawad, Francette, Poppie's pizza, and Le Café Marly.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation, thus influencing long-term success.
Poulaillon's overall CSAT is 60%, a decrease of 6.4 percentage points year-over-year. This decline suggests a potential need to address service or product quality issues. CSAT in Metropolitan France mirrors the overall trend, decreasing by 7 percentage points.
Average check (AvgCheck) reveals customer spending habits, reflecting menu pricing, customer purchasing power and popularity of product.
Poulaillon's overall average check is 12.2 EUR, down by 2.4% year-over-year. A decrease suggests customers are spending less per visit. Metropolitan France's average check mirrors this trend at 12.2 EUR, with no change.
The number of outlets indicates a brand's reach and expansion, reflecting market presence and growth potential.
Poulaillon has 54 outlets in Metropolitan France. This number shows the brand's established presence within the region, suggesting a stable infrastructure for serving customers.
Identifying competitors allows a brand to understand market dynamics and strategically position itself for competitive advantage.
Poulaillon's top competitors are McDonald's (17.87% cross-visitation), Burger King (9.68%), Au Bureau (5.21%), Marie Blachère Boulangerie Sandwicherie Tarterie (4.47%), and Buffalo Grill (3.97%). This indicates substantial overlap in customer base, suggesting a need for Poulaillon to differentiate its offerings.
Traffic workload reveals peak hours, allowing for efficient staffing and resource allocation to optimize customer experience.
Poulaillon experiences peak traffic workload between 12:00 and 13:00 (60.83%), with significant activity starting at 7:00 and declining after 18:00. This shows when Poulaillon is busiest and require more attention.
Consumer segments shows the importance of gender and generation for marketing strategy, highlighting the impact of targeted approaches.
Poulaillon's consumer base shows a high affinity for women (83) and men (116). Also affinity for Gen X is high (131), while Gen Y (92) is near average, and Gen Z (44) are under-indexed. This suggests that Gen X appreciate the brand.