Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Poulaillon performance in the France and how they change over time
See what factors influence Poulaillon performance in the France and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Poulaillon' competitors in the France
An analysis of Poulaillon' competitors in the France
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Poulaillon is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Poulaillon's market performance is at the 46th percentile, indicating a below average/lagging position in the Cafe & Restaurants industry in France. This suggests that Poulaillon captures less foot traffic compared to many competitors. Performance peers in the same percentile range include KaraFun, Cojean, Estaminet, Meïda, Le Capitaine Fracasse, and YiFang Fruit Tea.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Tracking CSAT helps identify areas for service improvement.
Poulaillon's overall customer satisfaction is 61%, a decrease of 6.9 percentage points year-over-year. This indicates a decline in customer happiness. In Metropolitan France, the CSAT is also 61%, with a decrease of 7.5 percentage points, mirroring the overall trend.
Average check reveals spending habits, crucial for revenue strategies. Monitoring trends informs pricing and menu optimization for increased profitability.
Poulaillon's average check is 12.2 EUR, a decrease of 2.4% year-over-year. This suggests customers are spending slightly less per visit. In Metropolitan France, the average check is also 12.2 EUR, with no growth compared to the previous year.
Outlet count indicates brand reach and market presence. Growth reflects expansion, while stability suggests market consolidation or saturation.
Poulaillon has 57 outlets in Metropolitan France. This number provides a snapshot of the brand's physical presence and market coverage within the region during the specified period.
Competitor analysis identifies key rivals and customer overlap. Understanding cross-visitation informs competitive strategies and market positioning.
Poulaillon's top competitors based on customer cross-visitation are McDonald's (18.05%), Burger King (9.77%), Au Bureau (5.26%), Marie Blachère Boulangerie Sandwicherie Tarterie (4.26%), and Buffalo Grill (4.01%). This indicates a significant overlap in customer base with these brands.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to optimize customer experience and service delivery.
Poulaillon experiences peak traffic between 7 AM and 6 PM, with the highest workload around 12 PM (60.36%). Traffic is minimal between 8 PM and 5 AM, indicating the operational hours and customer preferences.
Understanding consumer segments by gender and generation informs targeted marketing. Affinity insights guide positioning and messaging for optimal engagement.
Poulaillon's customer base shows a high affinity towards women (84%) and men (116%). Among generations, Gen X is overrepresented (134%), while Gen Y (94%) and Gen Z (45%) are underrepresented, suggesting targeted marketing opportunities.