Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Pollos Victorina performance in the Dominican Republic and how they change over time
See what factors influence Pollos Victorina performance in the Dominican Republic and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Pollos Victorina' competitors in the Dominican Republic
An analysis of Pollos Victorina' competitors in the Dominican Republic
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Pollos Victorina is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pollos Victorina's market performance is at the 52nd percentile, indicating an average market position. This means the brand's foot traffic is on par with competitors like Poseidon, Bocana Beach & Club, CURCIO PIZZA AL TAGLIO, CASA MUSA, La Terraza Punta Cana, and Papa Johns Pizza, which share a similar percentile.
Customer satisfaction (CSAT) reflects how happy customers are with a brand, impacting loyalty and word-of-mouth referrals.
Pollos Victorina's overall CSAT is 60%, up 5.7 percentage points year-over-year. Distrito Nacional shows a CSAT of 60% with a significant increase of 22.1 percentage points, while Santo Domingo has a CSAT of 55% with a decrease of 38.3 percentage points. This suggests varying customer experiences across locations.
Average check reveals how much customers spend per visit, indicating pricing strategy effectiveness and customer spending habits.
The overall average check for Pollos Victorina is 941.2 DOP, a 15% increase year-over-year. In Distrito Nacional, the average check is 934.2 DOP with no growth. The dynamic data shows fluctuations, with a high in May 2025 and a subsequent decrease, indicating potential promotional impacts or seasonal variations.
Number of outlets indicates brand's reach and accessibility, influencing market share and customer convenience.
Pollos Victorina has 10 outlets in Distrito Nacional, 5 in Santo Domingo, 3 in La Altagracia, 2 in Santiago, and 1 in La Romana. This distribution highlights a concentration in Distrito Nacional, suggesting a strategic focus on the capital region.
Competitor analysis identifies key rivals and their customer overlap, informing competitive strategies and differentiation efforts.
Pollos Victorina's top competitors based on customer cross-visitation are Wendy's, Burger King, Little Caesars, and KFC, each with a 10.53% cross-visitation rate, followed by Taco Bell at 6.58%. This indicates a significant overlap in customer base with these fast-food chains.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation to meet customer demand.
Pollos Victorina experiences peak traffic workload between 10 AM and 9 PM, with the highest workload at 1 PM (64.72%). Traffic is significantly lower during early morning hours. This data suggests the need for optimized staffing and resource allocation during peak hours.
Understanding consumer segments enables targeted marketing, tailoring products and messages to specific demographic groups.
Pollos Victorina's customer base shows a high affinity towards women (68% representation) and Gen X (265% representation) and Gen Z (295% representation). This suggests that marketing efforts should be tailored to appeal to these demographics.