Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Pollo Forastero performance in the Ecuador and how they change over time
See what factors influence Pollo Forastero performance in the Ecuador and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Pollo Forastero is in the top 2% of brands
Sample of brands in the same percentile
Search among the top brands by number of locations
An analysis of Pollo Forastero' competitors in the Ecuador
An analysis of Pollo Forastero' competitors in the Ecuador
Top-5 brands that brand's customers also visit
Market Performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the Cafe & Restaurants industry.
Pollo Forastero holds a leading market performance with a percentile of 98, placing it in the top 2% of brands in Ecuador's Cafe & Restaurants industry. This indicates a strong market presence compared to competitors such as Smoked Rock Grill, La Casa del Bolón Comida Típica, Pizzas & Parrillas, Rincón de Carlitos RESTAURANTE - Desayunos Almuerzos Meriendas Parrillada Carnes Asadas, Taco Paco and BOGÖ, which share the same percentile.
Customer Satisfaction is vital for understanding customer loyalty and identifying areas for service improvement to boost repeat business.
Customer satisfaction for Pollo Forastero is at 43%, with a significant decrease of 32.1 percentage points year-over-year. In Pichincha, the CSAT is 41% with a decrease of 36.9 percentage points. CSAT fluctuated between 14.29% and 85.71% over the analyzed months. This suggests potential issues in service or product quality requiring investigation.
Tracking outlet numbers shows brand reach and expansion, reflecting business growth in Ecuador's Cafe & Restaurants sector.
Pollo Forastero has 14 outlets in Pichincha, 2 in Bolívar, and 1 each in Tungurahua and Esmeraldas. Pichincha hosts the majority of the outlets, suggesting a strong regional focus for the brand.
Competitor analysis identifies key rivals, revealing where customers choose alternatives and opportunities for competitive strategies.
Pollo Forastero's top competitors based on customer cross-visitation are KFC (17.95%), McDonald's (10.26%), Sweet & Coffee (10.26%), Juan Valdez Café (7.69%), and Frutería Monserrate (7.69%). These brands attract a portion of Pollo Forastero's customer base.
Understanding traffic workload helps optimize staffing and resources, ensuring efficient service during peak hours at Pollo Forastero.
Peak traffic workload at Pollo Forastero occurs between 14:00 and 16:00, with the highest workload at 60.35% at 14:00. Traffic is minimal between 0:00 and 7:00. These insights allow for resource optimization based on hourly demand.
Consumer segments help tailor marketing and product strategies to match customer preferences, maximizing engagement and sales effectiveness.
Women have a high affinity (65%) whereas men have a very high affinity (121%) towards the brand. Gen X exhibits a high affinity (212%), suggesting stronger representation in Pollo Forastero's customer base compared to Gen Y (87%). Marketing should focus on these segments.
Cafés & Restaurants