Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Pizza King performance in the Hungary and how they change over time
See what factors influence Pizza King performance in the Hungary and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Pizza King' competitors in the Hungary
An analysis of Pizza King' competitors in the Hungary
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Pizza King is in the lower 32% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pizza King's market performance in Hungary places it in the lower 32% within the Cafe & Restaurants industry. This indicates a below average market standing compared to its competitors. Performance peers in the same percentile range include The Grund, Suk Falafel and Sabich, Olivolà - Locale Italiano, Végvár Ételbár, Publin, and Átrium Kávézó és Shisha Bár.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term sustainability.
Pizza King's overall customer satisfaction in Hungary is 39%, a 6.4 percentage point increase year-over-year. Central Hungary shows a CSAT of 35%, with a growth of 10.4 percentage points. CSAT peaked in June 2025 at 60% but dropped to 17.14% in July, indicating fluctuating customer sentiment.
Average check reveals customer spending habits, crucial for pricing strategies and revenue forecasting.
The average check for Pizza King in Central Hungary is 4.1K HUF, with no growth reported year-over-year. The average check remained consistent at approximately 3909.09 HUF from May to July 2025, suggesting stable spending per transaction.
Outlet count indicates market reach and expansion, influencing brand visibility and accessibility.
Pizza King has 10 outlets in Central Hungary and 1 in Transdanubia. The concentration of outlets in Central Hungary suggests a strategic focus on this region.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies.
Pizza King's top competitors based on customer cross-visitation are KFC (28.57%), McDonald's (14.29%), Azúr Fagyizó (9.52%), Zila Coffee House - Krisztina Confectionary and Restaurant (4.76%), and Orient Café Budapest (4.76%). This indicates a significant overlap in customer base with major fast-food chains.
Traffic workload analysis optimizes staffing and resource allocation based on peak hours.
Pizza King experiences peak traffic workload between 10:00 and 22:00, with the highest activity around 16:00 (53.42%). Traffic is minimal between 0:00 and 9:00, suggesting a need for adjusted staffing during off-peak hours.
Understanding consumer segments enables targeted marketing and product development for maximum impact.
Pizza King's customer base shows a high affinity towards women (122 index), and Gen X (119 index), Gen Z (114 index) and Gen Y (100 index). This suggests that marketing efforts should focus on these demographics to maximize engagement.