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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Pizza Hut performance in the Jordan and how they change over time
See what factors influence Pizza Hut performance in the Jordan and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Pizza Hut is right in the middle
Sample of brands in the same percentile
An analysis of Pizza Hut' competitors in the Jordan
An analysis of Pizza Hut' competitors in the Jordan
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pizza Hut's market performance in Jordan is at the 49th percentile, indicating a below average market position. This means Pizza Hut captures less foot traffic compared to many competitors. Performance peers in the same percentile range include Fit Bowl, Fakhreldin Restaurant, The Bake House, Lebnani Snack, Lebanese House and Shahrazad Restaurant.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. Low CSAT signals potential issues.
Pizza Hut's overall customer satisfaction in Jordan is 41%, a decrease of 12.7 percentage points year-over-year, indicating a significant decline in customer happiness. In Amman, CSAT is particularly low at 29%, with a decrease of 21.4 percentage points. The CSAT trend shows fluctuations between May and July 2025, peaking in July.
Average check (AvgCheck) reflects spending per customer, influencing revenue. Monitoring AvgCheck helps optimize pricing and promotions.
The overall average check for Pizza Hut in Jordan is not available. However, in Amman, the average check is 12.4 JOD, with no growth compared to the previous year. The average check trend shows a decrease from 15.5 JOD in May 2025 to 10 JOD in July 2025.
Number of outlets indicates brand reach and market presence. More outlets can mean greater accessibility and potential revenue.
Pizza Hut has a total of 16 outlets in Jordan. Amman has the highest concentration with 12 outlets, while Balqa, Aqaba, Zarqa, and Irbid each have 1 outlet. This distribution highlights Amman as the primary market for Pizza Hut in Jordan.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
The top competitors for Pizza Hut in Jordan, based on cross-visitation, are McDonald's (20.56%), Qaysar Pizza (10.28%), KFC (7.48%), Burger Makers (5.61%), and Qahwa BLK (5.61%). This indicates that customers who visit Pizza Hut also frequently visit these brands.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to meet customer demand.
Pizza Hut in Jordan experiences peak traffic workload between 6 PM and 10 PM, with the highest workload at 9 PM (57.53%) and 10 PM (57.74%). Traffic is lowest in the early morning hours, indicating a need for optimized staffing and resource allocation based on these peak and off-peak times.
Understanding consumer segments allows targeted marketing, improving engagement and ROI by tailoring strategies to specific demographics.
Pizza Hut's consumer base in Jordan shows a higher affinity among women (59%) compared to men (129%). Among generations, Gen Z shows the highest affinity (188%), followed by Gen Y (105%) and Gen X (80%). This suggests that Pizza Hut resonates more strongly with Gen Z and women.