Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Pilona Coffee performance in the Indonesia and how they change over time
See what factors influence Pilona Coffee performance in the Indonesia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Pilona Coffee' competitors in the Indonesia
An analysis of Pilona Coffee' competitors in the Indonesia
In Cafés & Restaurants
·Jul – Sep 25
Pilona Coffee is in the lower 29% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market Performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pilona Coffee's MARKET PERFORMANCE is at the 29th percentile, indicating a below average market position. This means the brand captures less foot traffic compared to most competitors in Indonesia's Cafe & Restaurants industry. Performance peers in the same percentile include Kopi Calf To Go Tuparev Cirebon, NOHI, Ramen1 Mall Panakukang, KEYFOOD GENTENG, Bebek Protol MasBim, and Mie Gacoan Jember.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. High CSAT scores often correlate with repeat business.
Pilona Coffee has a high overall CSAT of 91%, but it decreased by 3 percentage points year-over-year. In Java, the CSAT is also 91% with a similar decrease. This suggests generally positive customer experiences, but a need to investigate the cause of the recent decline to maintain customer loyalty.
Average check (AvgCheck) indicates how much customers spend per visit, reflecting pricing strategy, menu appeal, and customer purchasing behavior.
The overall average check for Pilona Coffee is not available. In Java, the average check is 38.3K IDR, with no growth compared to the previous year. The dynamic data shows an average check of approximately 30.56K IDR. This suggests a relatively stable spending pattern per customer in Java.
Number of outlets indicates brand reach and market presence. More outlets can mean greater convenience and brand visibility for customers.
Pilona Coffee has 22 outlets in Java and 1 in Sumatra. This shows a strong concentration in Java, with limited presence in other regions. Expanding to new regions could increase brand awareness and market share.
Competitor analysis identifies key rivals and their customer overlap, informing strategies to differentiate and attract customers from competitors.
Pilona Coffee's top competitors based on cross-visitation are Kopi Kenangan (7.69%), Pizza Hut (5.77%), Burger King (3.85%), Raja Oseng Aristoteles Gading Serpong (3.85%), and Suksestama Coffee (3.85%). This indicates that customers who visit Pilona Coffee also frequently visit these brands, suggesting potential areas for competitive differentiation.
Traffic workload by hour reveals peak and off-peak times, enabling optimized staffing, promotions, and resource allocation for better customer service.
Pilona Coffee experiences peak traffic between 18:00 and 20:00, with the highest workload at 20:00 (54.73%). Traffic is lowest between midnight and 6:00. This information can be used to optimize staffing levels and promotions to match customer demand throughout the day.
Understanding consumer segments allows for targeted marketing, product development, and personalized experiences, improving engagement and brand loyalty.
Pilona Coffee's customer base shows a higher affinity towards women (83%) and men (122%). Among generations, Gen X (113%) and Gen Y (120%) show higher affinity, while Gen Z (49%) is under-indexed. This suggests that Pilona Coffee resonates more strongly with Gen X and Gen Y consumers.