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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Pica LuLū performance in the Latvia and how they change over time
See what factors influence Pica LuLū performance in the Latvia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Pica LuLū' competitors in the Latvia
An analysis of Pica LuLū' competitors in the Latvia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Pica LuLū is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pica LuLū in Latvia's Cafe & Restaurants industry holds a market performance percentile of 54, indicating an average/above average market standing. Peers in similar range: KALVE Coffee (53), Stacija Vaivari Pizza (54), ` Street Pizza ` (54), BURGERS 66 (54), Yerevan Pandok, armēņu restorāns, mājas virtuves veikals (54), Picu darbnīca (55). This reflects moderate competitive strength.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term sustainability.
Pica LuLū's overall customer satisfaction is 42%, a 10.8 percentage point increase year-over-year. Vidzeme shows a higher satisfaction at 58% with a 23.3 percentage point growth. The CSAT dynamic data shows fluctuations, peaking in June 2025. This indicates improving customer sentiment, particularly in Vidzeme.
Number of outlets indicates market reach and expansion, influencing brand visibility and accessibility.
Pica LuLū has 2 outlets in Vidzeme. This limited presence suggests a focused regional strategy. Further expansion could increase market share and brand recognition.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and differentiation.
Pica LuLū's top competitors based on cross-visitation are LIDO (13.56%), McDonald's (10.17%), and Ezītis miglā (8.47%). Understanding why customers visit these competitors can inform strategies to enhance Pica LuLū's offerings and attract more customers.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
Pica LuLū experiences peak traffic workload between 17:00 and 19:00, reaching 57.27% at 18:00. Traffic is lowest in the early morning hours. This data informs staffing and resource allocation to meet customer demand effectively.
Consumer segment analysis enables targeted marketing, improving engagement and ROI by tailoring strategies to specific demographics.
Pica LuLū's consumer base shows a high affinity towards men (131) and Gen X (142) and Gen Z (152). Women are under-indexed (65) and Gen Y (64) are under-indexed. Marketing should be tailored to appeal to men and Gen X and Gen Z, while strategies to attract women and Gen Y should be explored.