Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Pepper Lunch performance in the Philippines and how they change over time
See what factors influence Pepper Lunch performance in the Philippines and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Pepper Lunch' competitors in the Philippines
An analysis of Pepper Lunch' competitors in the Philippines
In Cafés & Restaurants
·Jun – Aug 25
Pepper Lunch is in the top 6% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reflects brand strength and customer preference. A high percentile indicates a leading position and strong competitive advantage.
Pepper Lunch's market performance is at the 94th percentile, indicating a leading position within the Cafe & Restaurants industry in the Philippines. This means Pepper Lunch outperforms most competitors in terms of market share. Performance peers within the same percentile include But First, Coffee (BFC) - Greenhills Town Center, Mikos Brew Main, Mang Inasal Cabagan, Playa Bar and Restaurant Coron, Gukeng coffee shop, and Zutto Tomodachi.
Customer satisfaction is crucial for brand loyalty and long-term growth. High CSAT scores indicate positive customer experiences and a strong brand reputation.
Pepper Lunch's overall customer satisfaction is 75%, a 5.8 percentage point increase year-over-year, indicating improved customer experiences. However, there's regional variation; Central Visayas shows a strong CSAT of 78% with 2.8pp growth, while Metro Manila's CSAT is lower at 55% with a decrease of 11.7pp, suggesting areas for focused improvement.
Outlet count signifies brand reach and market penetration. Monitoring distribution aids expansion strategy and market coverage assessment.
Pepper Lunch has a total of 11 outlets in the Philippines. Metro Manila has the highest concentration with 8 outlets, followed by Calabarzon with 2, and Central Visayas with 1. This distribution highlights Metro Manila as the primary market, with potential for expansion in other regions.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns helps refine competitive strategies and target marketing.
Customers who visit Pepper Lunch also frequent Marugame Udon, Key Coffee, Chowking, Din Tai Fung, and Bonchon (all with 11.76% cross-visitation). This indicates these brands are Pepper Lunch's top competitors for the customers' attention. Further investigation into menu similarities and customer preferences is recommended.
Traffic workload analysis informs staffing and resource allocation. Understanding peak hours optimizes service and enhances customer experience.
Pepper Lunch experiences peak traffic between 10:00 and 21:00, with the highest workload around 19:00 (62.69%) and 20:00 (61.26%). Minimal workload is observed between 22:00 and 9:00. These insights allow for effective staff scheduling and resource management to meet customer demand.
Understanding consumer segments enables tailored marketing. Gender and generation affinity reveals target audience preferences and informs relevant campaigns.
Pepper Lunch indexes highly with women (103) and men (98) and strongly with Gen Y (122) and Gen Z (123). This suggest the brand is popular among younger generations, and marketing efforts should continue to focus on these demographics.