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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Palmita performance in the United States and how they change over time
See what factors influence Palmita performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Palmita' competitors in the United States
An analysis of Palmita' competitors in the United States
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Palmita is in the top 4% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance reveals brand share of foot traffic, showing competitive strength and customer preference in the industry.
Palmita's Market Performance is at the 96th percentile, indicating a leading position. This signifies a strong market presence and high customer preference compared to competitors like Las Trancas Taco Stand, Suicide Bridge Restaurant, Carver's Orchard & Applehouse Restaurant, El Camino West Palm Beach, The Whitehouse Restaurant and C.J. Maggie's, all positioned at the 96th percentile.
CSAT is crucial for gauging customer loyalty and identifying areas for service improvement, directly impacting long-term profitability.
Palmita's overall customer satisfaction (CSAT) is 89%, a 1.8 percentage point increase year-over-year. In California, CSAT is 85%, showing a decrease of 9.8 percentage points. CSAT peaked in June 2025 at 94.12% and reached its lowest point in July 2025 at 83.93%.
Average check reflects customer spending habits and pricing strategy effectiveness, crucial for revenue optimization.
Palmita's overall average check is $16.2, a 3.6% increase year-over-year. In California, the average check is $16.5 with no growth change. The average check varied between $15.77 (June 2025) and $16.76 (July 2025).
Outlet count indicates brand reach and market penetration, reflecting growth strategy and operational scale.
Palmita has 11 outlets in California, 1 in Colorado, 1 in District of Columbia, 1 in Washington, 1 in Illinois, 1 in Massachusetts and 1 in Pennsylvania, indicating a strong presence in California and emerging presence in other states.
Competitor analysis helps identify market threats and opportunities, enabling strategic positioning and competitive advantage.
Palmita's top competitors based on customer cross-visitation are Ghirardelli (6.45%) and Ben's Fast Food (6.45%), followed by Cafe Origins (3.23%), La Tierra Del Chicharron (3.23%), and Proyecto Diaz Coffee (3.23%).
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient operations and customer satisfaction.
Palmita experiences peak traffic workload between 10:00 AM and 10:00 PM, with the highest workload observed at 5:00 PM (42.30%) and 7:00 PM (42.30%). Traffic is minimal between 1:00 AM and 7:00 AM.
Understanding consumer segments enables targeted marketing and product development, improving engagement and brand loyalty.
Women are over-represented with an affinity index of 93, while Men are over-represented with index of 107. Gen Y is over-represented with an affinity index of 148, while Gen X is under-represented with index of 86.