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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Ben's Fast Food performance in the United States and how they change over time
See what factors influence Ben's Fast Food performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Ben's Fast Food is in the top 3% of brands
Sample of brands in the same percentile
An analysis of Ben's Fast Food' competitors in the United States
An analysis of Ben's Fast Food' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Ben's Fast Food is in the leading position with a percentile of 97, indicating a strong market presence. This signifies it captures more customer foot traffic than most competitors. Performance peers in a similar range include Anthonino's Taverna, Abe & Louie's, Yoshiharu Ramen, 66 Diner, Alpha Grill BBQ, and Cajun Boilers.
Customer satisfaction is key to brand loyalty and repeat business. Tracking it helps identify areas for improvement in service and product quality.
Overall customer satisfaction for Ben's Fast Food is 79%, a decrease of 3.4 percentage points year-over-year. Satisfaction varies by state: California is at 80%, Colorado is at 77%, and Washington is at 63%. This indicates potential regional differences in customer experience.
Average check reveals how much customers spend per visit. It is important for revenue forecasting and menu optimization.
The average check for Ben's Fast Food is $15.10, down 2.7% year-over-year. In California, the average check is $15.00, while in Colorado, it is $14.20. Monitoring this metric can inform pricing and promotional strategies.
Outlet count indicates brand reach and growth. It is crucial for assessing market penetration and expansion strategies.
Ben's Fast Food has 10 outlets in California, with 1 outlet each in New York, Colorado, District of Columbia, Washington, Georgia, Illinois, Massachusetts and Pennsylvania. This distribution highlights California as the primary market.
Identifying top competitors is vital for strategic positioning. Understanding where customers also go informs competitive strategies.
Ben's Fast Food's top competitors based on cross-visitation are Starbucks, Wendy's, Burger King, and Chick-fil-A, each with a cross-visitation rate of 4.41%. Watercourse Foods has a rate of 2.94%. These insights can inform marketing and product development.
Traffic workload by hour shows peak times. It helps optimize staffing and resource allocation for better customer service.
Traffic workload peaks between 19:00 and 22:00, reaching a high of 49.07% at 22:00. There is minimal traffic between 1:00 and 7:00. Ben's Fast Food can use this to schedule staff and manage inventory effectively.
Understanding consumer segments helps target marketing. Affinity insights show which groups are more engaged, informing positioning.
Women show higher affinity (109%) towards Ben's Fast Food compared to men (92%). Gen Y has a very high affinity (147%), while Gen X (58%) and Gen Z (31%) are under-indexed. Targeted marketing towards women and Gen Y could prove effective.