Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence OYO performance in the India and how they change over time
See what factors influence OYO performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
OYO is in the lower 37% of brands
Sample of brands in the same percentile
An analysis of OYO' competitors in the India
An analysis of OYO' competitors in the India
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
OYO's market performance is at the 37th percentile, indicating a below average market position. This suggests OYO captures less foot traffic compared to competitors. Performance peers in the same percentile range include Hotel Daawat, Thamboora Restaurant, Hotel Songadya, THE FUSION PIZZA, Scoop of Joy, and On Toes.
Competitor analysis identifies key rivals, informing competitive strategies and market positioning.
OYO's top competitors based on customer cross-visitation are Domino's Pizza (6.45%), La Pino'z Pizza (5.38%), Biergarten Bellandur (4.30%), McDonald's (4.30%), and Burger King (4.30%). This indicates customers who visit OYO also frequent these establishments.
Traffic workload by hour reveals peak times, optimizing staffing and resource allocation for better service.
OYO experiences peak traffic workload between 18:00 and 21:00, reaching a high of 53.38% at 20:00. Traffic is lowest between 1:00 and 5:00. This data informs staffing and resource allocation strategies.
Understanding consumer segments enables targeted marketing, improving engagement and ROI.
OYO's consumer base shows a higher affinity among men (index 124) compared to women (index 44). Among generations, Gen X is overrepresented (index 131), while Gen Y is slightly underrepresented (index 97). This suggests targeted marketing should consider these segment preferences.