Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Otowa performance in the Japan and how they change over time
See what factors influence Otowa performance in the Japan and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Otowa' competitors in the Japan
An analysis of Otowa' competitors in the Japan
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Otowa is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance reveals brand strength. Tracking it shows competitive standing and customer preference within the Cafe & Restaurants industry.
Otowa's Market Performance is at the 98th percentile, placing it as a leading brand in Japan's Cafe & Restaurants industry. This indicates a strong market share and high customer preference compared to its competitors. Performance peers in the same percentile range include 博多もつ鍋 もつ雄, 鳥ぎん 米が浜通店, Aji-no-Mingei, Yakisoba Maruki Noge, MASAJIRO BURGER, 上海雲吞麺.
Customer Satisfaction (CSAT) is crucial. It gauges customer contentment, impacting loyalty, repurchases, and positive word-of-mouth referrals.
Otowa's overall CSAT is 78%, a 5.4 percentage point increase year-over-year, indicating improved customer contentment. Kyoto Prefecture shows the highest CSAT at 82%, while Hyogo Prefecture has decreased to 74%.
Average Check is a key revenue indicator. Monitoring it reveals spending habits and the effectiveness of upselling and menu pricing strategies.
Otowa's overall average check is 3.9K JPY, a 13.7% increase year-over-year, suggesting higher spending per customer. Osaka Prefecture shows the highest average check at 4K JPY. Hyogo Prefecture average check is 3.3K JPY.
Outlet count reflects brand reach. Tracking it highlights expansion, market penetration, and potential for increased revenue streams.
Otowa has a total of 17 outlets. Osaka Prefecture has the most outlets with 10, followed by Hyogo Prefecture with 5, and Kyoto Prefecture with 2.
Competitor analysis informs strategy. Knowing rivals' strengths and customer overlap helps refine positioning and attract more customers.
Otowa's top competitors based on customer cross-visitation include Gyoza no Ohsho, McDonald's, and Sushiro, each with 12% cross-visitation. Understanding these preferences helps Otowa refine its offerings.
Traffic workload reveals peak times. Knowing workload by hour helps optimize staffing, manage resources, and enhance customer service.
Otowa experiences peak traffic workload between 12:00 and 13:00, with traffic workload values of 44.41 and 42.81, respectively. Traffic is minimal between 2:00 and 8:00.
Understanding consumer segments enables targeted marketing. Gender and generation data allows tailored campaigns and product development.
Women are overrepresented in Otowa's consumer base (index 82), relative to the average consumer. Men are significantly overrepresented, with an affinity index of 111. Gen X is highly overrepresented (index 199), while Gen Y (index 48) and Gen Z (index 58) are underrepresented.