Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Omusubi performance in the Japan and how they change over time
See what factors influence Omusubi performance in the Japan and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Omusubi is in the lower 27% of brands
Sample of brands in the same percentile
An analysis of Omusubi' competitors in the Japan
An analysis of Omusubi' competitors in the Japan
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Omusubi's market performance is in the lower 27%, indicating a below average market standing. This means Omusubi captures less foot traffic compared to most competitors in Japan's Cafe & Restaurants industry. Performance peers in the same percentile include Moga_Ru, 福悦宏麻辣湯, The SG Club, Tokyo Tarako Spaghetti, Yakiniku DINING Yamato, and 三茶っ子居酒屋 とととりとん.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth.
Omusubi's overall customer satisfaction is 72%, a significant increase of 14.6 percentage points year-over-year. This indicates improved customer experiences. Kanagawa Prefecture shows a CSAT of 56%, with a growth of 3.6 percentage points. The CSAT trend shows fluctuations between 67.19% and 86.21% during the period.
Outlet distribution indicates market reach and potential for customer access and brand visibility.
Omusubi has 5 outlets in Kanagawa Prefecture, 2 in Chiba Prefecture, and 1 in Saitama Prefecture. Kanagawa Prefecture represents the largest concentration of Omusubi outlets.
Competitor analysis identifies key rivals and their market share, informing competitive strategies.
Omusubi's top competitors based on customer cross-visitation are Starbucks (19.15%), McDonald's (17.02%), 店 (14.89%), 店 (12.77%), and Doutor (12.77%). This indicates that customers who visit Omusubi also frequently visit these brands.
Traffic workload analysis optimizes staffing and resource allocation based on peak hours.
Omusubi experiences peak traffic between 7 AM and 7 PM, with the highest workload around noon (12 PM - 1 PM). Traffic is minimal between 10 PM and 6 AM. The highest traffic workload is 54.65% at 12 PM.
Understanding consumer segments enables targeted marketing and product development for optimal engagement.
Omusubi's customer base shows a high affinity towards women (86%), while men are over-represented (110%). Gen X is significantly over-represented (170%), Gen Y is under-represented (82%), and Gen Z is slightly over-represented (102%).