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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Olsson performance in the Germany and how they change over time
See what factors influence Olsson performance in the Germany and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Olsson' competitors in the Germany
An analysis of Olsson' competitors in the Germany
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Olsson is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals brand's foot traffic share, indicating competitive strength and customer preference within its industry.
Olsson's Market Performance is at the 98th percentile, indicating a leading position. This signifies that Olsson captures a significantly higher proportion of the market's foot traffic compared to most competitors. Performance peers include: Ristorante sapore 2, Der Daddy Beef.Buns.Burgers, Hofcafé fruit farm Schneekloth, Caglar Bäckerei, Kin Finest Sushi & Asian Fusion, Mama Rosas Taqueria.
Customer satisfaction reflects brand perception and loyalty, directly influencing retention and revenue growth.
Olsson's overall customer satisfaction (CSAT) stands at 79%, showing an 11.3 percentage point increase year-over-year. The state of North Rhine-Westphalia also reports a CSAT of 79% with the same increase. This indicates a strong positive trend in customer sentiment towards Olsson, signaling successful strategies in customer service and product quality.
Outlet count indicates brand reach and expansion, influencing market coverage and accessibility.
Olsson has 18 outlets in North Rhine-Westphalia. The absence of growth data suggests stability in outlet numbers within the analyzed period. The number indicates local presence.
Competitor analysis identifies key rivals and cross-visitation patterns, shaping competitive strategies.
Olsson's top competitors based on customer cross-visitation are McDonald's (16.98%), Cafe & Bar Celona (5.66%), Bäckerei Pollmeier (5.66%), Burger King (5.66%), and Peperoni Pizza-Service (3.77%). McDonald's has a significantly higher cross-visitation rate, suggesting Olsson and McDonald's serve different needs and occasions.
Traffic workload distribution reveals peak hours, enabling staffing optimization and targeted promotions.
Olsson experiences peak traffic between 8 AM and 12 PM, with the highest workload around 10 AM (58.37%). Traffic is minimal between 8 PM and 5 AM. This distribution is important for staffing schedules.
Understanding consumer segments enables tailored marketing, improving engagement and brand resonance.
Olsson's customer base shows high affinity for women (82%) and men (111%). There are Gen X (101%), Gen Y (67%), and Gen Z (85%) consumers. The data shows strong male affinity. Gen X and Z are over-represented, whereas Gen Y is under-represented.