Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Ocean performance in the Jordan and how they change over time
See what factors influence Ocean performance in the Jordan and how they change over time
Available by subscription
Available by subscription
An analysis of Ocean' competitors in the Jordan
An analysis of Ocean' competitors in the Jordan
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Ocean is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Ocean, with a market performance percentile of 99 in Jordan's Cafe & Restaurants industry, is a leading brand. This indicates a strong market presence. Performance peers in a similar range include Ahwet Zeitouna Amman, اجبدها للمناسف البلدية, Cattleya Restaurant and Cafe, Dar Ne'meh, Mr. Crunchy Chicken Albayader, and Abu Jbara.
Customer satisfaction (CSAT) reflects loyalty. Tracking CSAT helps improve service quality and customer retention strategies, driving revenue growth.
Ocean's overall CSAT is 57%, a 1.5 percentage point decrease year-over-year. CSAT varies by location, with Balqa at 79%, Aqaba at 74%, and Amman at 55%. Balqa and Aqaba show CSAT growth, while Amman shows a decline.
Average check reflects customer spending habits and revenue per transaction. Monitoring it can inform pricing and upselling strategies.
Ocean's overall average check is 25.7 JOD, down 15% year-over-year. In Amman, the average check is 25.5 JOD, showing no change. The average check fluctuated between 24.08 JOD and 28.24 JOD during the period.
Outlet count indicates market reach and expansion. Tracking outlet distribution informs growth strategies and market penetration efforts.
Ocean has 17 outlets in Jordan: 13 in Amman, 2 in Zarqa, 1 in Balqa, and 1 in Aqaba. Amman accounts for the majority of Ocean's outlets.
Identifying top competitors via customer cross-visitation reveals direct rivals, enabling informed competitive strategies and marketing efforts.
Ocean's top competitors based on customer cross-visitation are McDonald's (10.66%), Zuhoor AlShafa Restaurant (8.47%), Habibah Sweets (6.83%), Crispy chicken (5.46%), and Buffalo Wings & Rings (5.19%).
Understanding traffic workload helps optimize staffing, manage resources, and improve customer experience during peak hours.
Ocean's traffic workload peaks between 18:00 and 20:00, with the highest workload at 19:00 (68.10%). Traffic is minimal between midnight and 8:00.
Analyzing consumer segments by Gender and Generation enables targeted marketing. Affinity insights inform positioning strategies.
Ocean's consumer base shows a gender mix affinity index of 51 for women and 129 for men, indicating a higher affinity for men. Generation mix indicates an affinity index of 180 for Gen X and 89 for Gen Y, reflecting a high affinity for Gen X.