Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence O-Cakes performance in the India and how they change over time
See what factors influence O-Cakes performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
O-Cakes is in the lower 33% of brands
Sample of brands in the same percentile
An analysis of O-Cakes' competitors in the India
An analysis of O-Cakes' competitors in the India
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
O-Cakes holds the 33rd percentile in the Cafe & Restaurants industry in India, indicating a below average market performance. This means O-Cakes captures less foot traffic compared to most competitors. Performance peers in the same percentile include Jor Shor, Ganpati Resort, The Courtyard Tree, Gallops Food Plaza Borsad, Kathiyawadi Village, and The Only Place.
Identifying competitors helps refine strategies. Understanding cross-visitation reveals shared customers and competitive positioning.
The top competitors for O-Cakes, based on cross-visitation, are McDonald's (10.35%), Pizza Hut (6.90%), and Pista House (6.90%). Haldiram's and Mani'cafe each have a 3.45% cross-visitation rate. This indicates customers who visit O-Cakes also frequent these establishments.
Traffic workload by hour reveals peak times, enabling staffing and marketing optimization for better customer experience.
O-Cakes experiences peak traffic workload between 18:00 and 21:00, with the highest workload at 20:00 (56.66%). The lowest traffic occurs between 0:00 and 7:00. This data helps optimize staffing and resource allocation.
Understanding consumer segments allows targeted marketing. Gender and generation insights inform tailored campaigns and product development.
Women are overrepresented among O-Cakes' consumers (affinity index 130), while men are underrepresented (affinity index 87). Gen Z shows high affinity (index 177), while Gen X and Gen Y have indexes of 101 and 96, respectively.