Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Oakberry Açaí performance in the Portugal and how they change over time
See what factors influence Oakberry Açaí performance in the Portugal and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Oakberry Açaí' competitors in the Portugal
An analysis of Oakberry Açaí' competitors in the Portugal
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Oakberry Açaí is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance shows brand’s share of foot traffic, revealing competitive strength and customer preference in the industry.
Oakberry Açaí is a leading brand in Portugal's Cafe & Restaurants industry with a 99th percentile. This signifies a strong market presence. Performance peers are all at the same percentile.
Customer satisfaction (CSAT) indicates brand perception. High CSAT scores often correlate with increased loyalty and positive word-of-mouth referrals.
Oakberry Açaí has an overall CSAT of 82%, a 5.4pp increase year-over-year. Lisbon leads at 82%, while Faro and Leiria show CSAT decline. Focus on underperforming regions to boost satisfaction.
Average check (transaction value) indicates customer spending habits. Monitoring it helps optimize pricing and identify upselling opportunities.
Oakberry Açaí's average check is 9.6 EUR, up 4.2% year-over-year. Setúbal has the highest average check at 10.2 EUR, while Lisbon lags. Analyze Lisbon's lower spending.
Outlet count indicates brand reach. More locations can increase accessibility and brand awareness, driving market penetration and revenue potential.
Oakberry Açaí has 37 outlets in Portugal, concentrated in Lisbon (24 locations). Expansion opportunities exist in underserved regions to boost market presence.
Competitor analysis reveals market dynamics. Understanding cross-visitation helps refine strategies to attract and retain customers amidst competition.
McDonald's (8.06%) and Burger King (7.53%) are the top competitors based on cross-visitation. Honest Greens (2.69%) and Açaí Natura (1.61%) also compete for customers.
Traffic workload distribution reveals peak hours. Strategic staffing and promotions during high-traffic periods can optimize efficiency and customer experience.
Oakberry Açaí experiences peak traffic from 10:00 to 20:00, with the highest workload around 17:00. Minimal activity occurs between 0:00 and 8:00. Optimize staffing accordingly.
Consumer segments are important because understanding consumer segments by Gender and Generation informs marketing and positioning strategies.
Women (123 index) and Gen Z (154 index) show high affinity. Gen Y also over-indexes (116 index). Men (83 index) and Gen X (80 index) are under-indexed, focus on segments with high engagement.