Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Oakberry Açaí performance in the Portugal and how they change over time
See what factors influence Oakberry Açaí performance in the Portugal and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Oakberry Açaí' competitors in the Portugal
An analysis of Oakberry Açaí' competitors in the Portugal
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Oakberry Açaí is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Oakberry Açaí in Portugal holds a market performance percentile of 60, indicating an average/above average market standing. This suggests a solid position relative to competitors like The Coffee, Taverna Alfacinha, Park Rooftop, AllGarbe, Leme Marisqueira, and Mir Restaurant Lounge, which share a similar percentile.
Customer satisfaction (CSAT) reflects brand perception. High CSAT scores correlate with loyalty, repeat business, and positive word-of-mouth.
Oakberry Açaí's overall CSAT is 84%, a 6.1 percentage point increase year-over-year, indicating improved customer happiness. Lisbon shows high satisfaction (85%), while Faro (63%) and Leiria (59%) show lower satisfaction and negative growth, suggesting areas needing attention.
Average check (Avg Check) indicates customer spending per visit. Monitoring this KPI helps optimize pricing and identify upselling opportunities.
Oakberry Açaí's overall average check is 9.6 EUR, a 4.2% increase year-over-year, suggesting customers are spending slightly more. Setúbal has the highest average check (10.2 EUR), while Lisbon has the lowest (9.3 EUR), indicating regional spending variations.
Number of outlets reflects brand reach and market presence. Growth in outlet numbers indicates expansion and increased accessibility for customers.
Oakberry Açaí has 23 outlets in Lisbon, dominating its presence in Portugal. Other counties like Setúbal, Faro, Leiria, Porto and Aveiro have 2 outlets each, while Coimbra has 1, showing uneven distribution.
Competitor analysis identifies key rivals and their customer overlap. This insight informs strategies to differentiate and attract customers.
Oakberry Açaí's top competitors are McDonald's (7.82% cross-visitation), Burger King (7.26%), and Honest Greens (3.35%), indicating a significant overlap in customer base with these fast-food chains. Pastéis de Belém and Cervejaria Ramiro show lower cross-visitation (1.68%).
Traffic workload analysis reveals peak hours and customer flow patterns. This informs staffing, inventory, and promotional strategies.
Oakberry Açaí experiences peak traffic between 11:00 and 19:00, with the highest workload around 17:00 (55.16%). Traffic is minimal during early morning hours (0:00-8:00), indicating a need to optimize resources based on hourly demand.
Understanding consumer segments by Gender and Generation informs targeted marketing and positioning strategies, maximizing ROI.
Oakberry Açaí's customer base shows high affinity among women (130 index) and Gen Z (161 index), suggesting these segments are overrepresented. Men (76 index) and Gen X (80 index) are underrepresented, indicating potential areas for targeted marketing efforts.