Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Nirula's performance in the India and how they change over time
See what factors influence Nirula's performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Nirula's is in the lower 44% of brands
Sample of brands in the same percentile
An analysis of Nirula's' competitors in the India
An analysis of Nirula's' competitors in the India
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Nirula's market performance is at the 44th percentile, indicating a below average market position. This suggests that Nirula's captures less foot traffic compared to the majority of its competitors. Performance peers in the same percentile range include The Thalakaaveri Cafee - Incredible Taste, The Kaveri Way, Martin's Corner, AnTeRa Kitchen and Bar - Indiranagar, Madhav Pure Veg, Sasarwadi, and Macofa Chocolate Factory.
Identifying top competitors helps understand the competitive landscape, benchmark performance, and refine strategies to gain a competitive edge.
Nirula's top competitors based on customer cross-visitation are Haldiram's (7.97%), Bikanervala (7.61%), Domino's Pizza (5.43%), McDonald's (5.07%), and Social (3.62%). This indicates that customers who visit Nirula's also frequently visit these brands.
Traffic workload analysis helps optimize staffing, manage resources, and tailor marketing efforts to match peak hours, improving operational efficiency.
Nirula's experiences peak traffic workload between 7 PM and 9 PM, with the highest workload at 51.25% at 8 PM. Traffic is minimal between 4 AM and 7 AM. This data suggests optimal staffing and resource allocation should focus on the evening hours.
Understanding consumer segments enables targeted marketing, product development, and personalized experiences, enhancing customer engagement and brand relevance.
Nirula's customer base shows a high affinity towards women (85%) and men (106%). Among generations, Gen X shows high affinity (134%), while Gen Y is under-indexed (93%) and Gen Z is slightly over-indexed (108%).